- Business
- CEAT Limited is an Indian multinational tyre manufacturing company founded in 1924 and headquartered in Mumbai, India. It operates as a subsidiary of RPG Enterprises Limited. The company produces a comprehensive range of tyres including those for passenger vehicles, two-wheelers, trucks, buses, light commercial vehicles, earth-movers, forklifts, tractors, trailers, and auto-rickshaws. CEAT also manufactures off-highway tyres for construction, agricultural, and material handling equipment under its CEAT Specialty division.
CEAT operates multiple manufacturing plants across India and has an extensive export footprint covering Asia, America, and Europe. Its product portfolio includes passenger car radial and two-wheeler radial tyres, all-terrain tyres for SUVs, and specialized tyres for agricultural and forestry applications featuring soil-protective and sustainability-focused technologies.
In the last two years, CEAT has made significant strategic moves, including the acquisition of Michelin Group’s CAMSO Construction Compact Line Business for approximately $255 million. This acquisition, which includes two manufacturing plants in Sri Lanka and global brand rights to CAMSO, strengthens CEAT’s position in the off-highway tyre (OHT) segment by expanding its product offerings in compact construction equipment tyres and rubber tracks. CEAT’s recent product innovations include the launch of SecuraDrive, a sustainable passenger car tyre with high bio-based content, and a new range of agricultural and forestry tyres showcased at EIMA 2024 in Italy. These moves align with CEAT's strategy to grow its global presence and enhance its portfolio in high-margin, specialized tyre segments.
CEAT’s key markets include India, Europe, North America, and Asia, supported by partnerships and a growing network of OEMs and distributors. The company reported strong financial performance in recent quarters, driven by domestic demand and GST reductions, reflecting its robust market position across replacement and original equipment manufacturer segments.