- Sector
- Financial Services
- Industry
- Asset Management - Income
- Address
- 7501 Wisconsin Avenue, Suite 1000E Bethesda MD United States of America 20814
- IPO Date
- Aug 21, 2014
- Business
- ProShares MSCI EAFE Dividend Growers ETF (EFAD) is an exchange-traded fund that seeks investment results, before fees and expenses, that correspond to the performance of the MSCI EAFE Dividend Masters Index. The fund invests principally in equity securities of companies in the MSCI EAFE Index that have consistently increased dividends every year for at least 10 consecutive years; these component securities are equally weighted, with a minimum of 40 holdings selected from large- and mid-capitalization firms across 21 developed markets excluding the U.S. and Canada, including Australia, Austria, Belgium, Denmark, Finland, France, Germany, Hong Kong, Ireland, Israel, Italy, Japan, the Netherlands, New Zealand, Norway, Portugal, Singapore, Spain, Sweden, Switzerland, and the United Kingdom. Under normal circumstances, EFAD invests at least 80% of its total assets in Index components or financial instruments with similar economic characteristics, employing a replication or representative sampling strategy to track the benchmark; the fund distributes income quarterly and maintains an expense ratio of 0.50%.
Launched on August 19, 2014, and listed on Cboe BZX, EFAD is managed by ProShare Advisors LLC, a subsidiary of ProShares headquartered at 7272 Wisconsin Avenue, Bethesda, Maryland. The ETF targets investors seeking exposure to dividend growth strategies in international developed markets, with recent portfolio characteristics as of November 30, 2025, showing 80 companies, a price/earnings ratio of 23.1, price/book ratio of 2.86, and weighted average market capitalization of $51.62 billion.
In recent developments, ProShares, the issuer, announced ETF share splits effective November 20, 2025, for multiple funds including forward and reverse splits, though EFAD was not among those affected; the firm also strengthened its distribution capabilities in September 2025 by hiring three regional vice presidents to cover key U.S. markets amid ongoing expansion. Additionally, ProShares launched its first interval fund focused on private equity strategies in October 2025 and introduced a suite of Dynamic Buffer ETFs in June 2025 targeting capped gains with downside protection on major indices. These initiatives reflect ProShares' broader product innovation and growth strategy, managing over $95 billion in assets as of September 2025, without specific acquisitions, funding rounds, or reorganizations directly impacting EFAD in the last 1-2 years.