- Business
- Ethero (ALENT.PA) operates as an Ethereum Treasury Company focused on accumulating Ether reserves to capitalize on the growth of decentralized finance, blockchainization of assets, and real-world asset tokenization; it maintains its legacy real estate platform, entreparticuliers.com, which provides a search engine for property sale and rental ads in France, along with links to financing, legal, and related services, and publishes the print newspaper Les Annonces Immobilieres. Founded in 2000 and headquartered in Paris, France, the company, listed on Euronext Growth Paris since 2007, primarily serves individual buyers and sellers in the French real estate market while transitioning to Ethereum exposure through regulated equity. In May 2025, Ethero announced its strategic pivot from real estate to an Ethereum-focused treasury model, acquiring 3,211 ETH at an average price of €2,744 through financings completed by August 2025, and officially changed its name from Entreparticuliers.com following shareholder approval on September 3, 2025; it targets holding 30,000 ETH by 2028 amid declining real estate revenue, which fell 18% to €293,000 in H1 2025. With three employees and no external debt as of June 2025, Ethero positions itself as a European pioneer in the Ethereum ecosystem, offering indirect exposure to ETH appreciation and Web3 developments via its listed shares.