- Business
- Havas S.A. is a French multinational advertising and communications company specializing in a broad array of services including digital advertising, direct marketing, media planning and buying, corporate communications, sales promotion, design, public relations, and innovation consulting. The company operates through three main divisions, offering a comprehensive suite of marketing and communication services such as business consultancy and transformation; brand consultancy and design; creative advertising; media strategy, buying and performance marketing; health and wellness communications; customer experience management; and public relations and public affairs. Havas also provides integrated solutions in e-commerce strategy, operations, analytics, and customer experience through its subsidiary Havas Market, and operates in more than 100 countries worldwide. Founded in 1835 and headquartered in Puteaux, France, Havas serves global clients across various sectors with a focus on driving brand growth through creative, data-driven, and technology-enabled solutions.
Recently, Havas has made significant strategic advancements to strengthen its digital, data, and performance marketing capabilities. Notably, in 2025, Havas acquired Tidart, a leading independent Spanish digital performance agency, enhancing its footprint in digital, e-commerce, and performance media markets and expanding its client base in Spain and beyond. Additionally, in December 2025, Havas further expanded its data consulting and engineering expertise with the acquisition of Unnest, a French data consulting firm specializing in end-to-end data platforms. These acquisitions are part of Havas’ Converged.AI strategy, aimed at leveraging AI, data, and technology to optimize client marketing effectiveness and business performance. Operationally, Havas reported steady organic growth of around 2.5% to 3.0% for 2025 with improving EBIT margins, and has continued share repurchase programs to return value to shareholders. The company also maintains strategic partnerships, including collaborations with AI platform Ostro for the life sciences industry, and with YouGov, bolstering its innovation and market research capabilities.
Havas targets diverse industries with a global client base, focusing on integrated marketing, digital transformation, and technology-enabled communication strategies. The group’s portfolio includes prominent brands and agencies under its banner, operating across Europe, the Americas, Asia-Pacific, and other international markets. With a long-established heritage and continuous innovation, Havas positions itself as a leading global player in advertising, marketing, and communications, combining creative expertise with advanced data and technological resources to address evolving client needs and market dynamics.