Hengan International Group Company Limited (SEHK: 1044, OTC: HEGIF) manufactures, distributes and sells personal hygiene products in China and select overseas markets; core offerings span tissue paper products including facial tissue, kitchen rolls, toilet paper and wet wipes under the Hearttex (心相印) brand with premium lines such as Fluffy Cube (絨立方) utilizing Through-Air Drying technology and Embracing Nature (向野而生) featuring 100% virgin wood pulp; feminine care products encompassing sanitary napkins, pants-style variants and organic cotton options like Tianshan Cotton (天山絨棉) and Cranberry A+ (蔓越莓A+) under the Space 7 (七度空間) brand; disposable diapers for babies and adults including the high-end Q- MO series with Royal Supreme Softness upgrades and adult incontinence solutions; elder care products; household items such as plastic bags, food wrap film, dish detergent and paper cups; wet tissues; daily chemical products; alongside raw material trading, medical-related items, heat/power, gas and protective equipment.
Founded in 1985 and headquartered in Hengan Industrial City, Anhai Town, Jinjiang City, Fujian Province, China, the Group employs around 25,000 people across 35 production bases and 535 sales branches domestically, with overseas facilities in Indonesia, Russia and Malaysia via its Wang-Zheng Group subsidiary, which produces fiber-based items like P Love adult diapers and Carina hygiene products; operations export to over 63 countries, emphasizing three strategies of focusing on core tissue, feminine care and diaper businesses, brand leadership, and long-termism with premiumization, omni-channel sales (e-commerce/new retail at 34.4% of revenue), and sustainability.
Recent developments include sustained tissue paper revenue growth of 3.2% to RMB7.17 billion in H1 2025 amid easing promotional competition and wet wipes sales surging 34.7% to RMB797 million, bolstering overall revenue stability at RMB11.81 billion despite hygiene segment pressures; premium product expansions like Tianshan Cotton up 26.4% to RMB290 million, Q- MO growth of 6.6% to RMB340 million, and new launches including Sweet Dream Pants sanitary napkins and Embracing Nature tissues; international progress with Wang-Zheng turnover rising 20.2% to RMB258 million and Hearttex household exports driving 25.4% segment growth; capacity expansions reaching 1.729 million tonnes annually, including Chongqing Phase III and Hubei Phase II projects; successful RMB1 billion super short-term commercial paper issuance in May 2025 at 1.69% for working capital; and alignment with China's Hygienic Requirements for Disposable Hygiene Products standard effective July 2025 to elevate industry quality.