- Sector
- Financial Services
- Industry
- Asset Management - Income
- Address
- 11755 Wilshire Blvd, Suite 2400 Los Angeles CA United States of America 90025
- IPO Date
- Sep 23, 2025
- Business
- YieldMax HIMS Option Income Strategy ETF (NYSE Arca: HIYY) is an actively managed exchange-traded fund that seeks to generate monthly income through options-based strategies on Hims & Hers Health Inc. (NYSE: HIMS), while providing capped exposure to HIMS share price returns; the fund does not invest directly in HIMS stock but primarily employs synthetic covered call or synthetic covered call spread strategies using call options, put options, U.S. Treasury bills, and cash equivalents. Its portfolio typically includes short-term U.S. Treasury Bills as collateral (such as those maturing in 2026), short HIMS put options, and short/long HIMS call options across various strikes and expirations; top holdings often represent over 99% concentration in these instruments, with a net expense ratio of 1.01% and a focus on the healthcare providers and services sector. HIYY targets income-seeking investors with exposure to HIMS, a telehealth company, but caps upside gains from HIMS appreciation and remains fully subject to HIMS downside risk, without entitlement to HIMS dividends.
Launched on September 22, 2025, and domiciled in the United States, HIYY operates under Tidal Investments LLC as investment adviser, with portfolio managers Christopher Mullen, Matt Brandt, and Scott Snyder; it trades on NYSE Arca and is distributed by Foreside Fund Services, LLC, as part of the broader YieldMax ETFs suite managed through Tidal Financial Group.
In recent developments, YieldMax launched HIYY on September 23, 2025, as a new addition to its single-issuer option income ETF lineup amid rapid expansion of its offerings; earlier in January 2025, YieldMax strengthened its platform through the integration of ZEGA Financial, LLC, and Tidal Investments LLC teams, enhancing derivatives trading, ETF management, and options strategies to support growth; the firm also announced plans in October 2025 for "Target 25" funds targeting 25% distribution rates on select underlyings, signaling ongoing innovation, while HIYY continues monthly distributions, including a weekly payout of $0.2333 per share declared in December 2025.