- Business
- Beauty Farm Medical and Health Industry Inc. (2373.HK) operates as an investment holding company providing comprehensive beauty and health management services in China through its "dual beauty + dual wellness" model, encompassing traditional beauty services; aesthetic medical services including skin texture management, skin tone management, integrated injection services, energy-based treatments, body sculpting, and surgical aesthetics; and subhealth assessment and intervention services such as chronic disease prevention, metabolic disease management, and women's reproductive health. The company offers these services via a diversified brand portfolio featuring flagship Beauty Farm with over 300 stores delivering facial beauty treatments and healthcare using international products and standardized processes; premium professional beauty brand Palaispa providing high-end body care with European techniques and skincare; AI-powered wellness brand Naturade rooted in traditional Chinese medicine offering one-stop beauty, wellness, and pain management primarily in the Greater Bay Area with over 130 stores; aesthetic medical franchise CellCare specializing in full-service treatments across 27 stores in tier-one cities; subhealth brand Neology with personalized functional medicine solutions in 11 urban stores; and premium salon skincare brand Siyanli focused on tech-driven results across over 180 stores in nearly 50 cities. Founded in 1993 and headquartered in Shanghai, Beauty Farm maintains an extensive national network of 734 stores across more than 100 cities in over 30 provinces and regions, serving over one million customers annually and targeting urban women seeking high-quality beauty, wellness, and medical services. Recent developments include listing on the Hong Kong Stock Exchange's Main Board in January 2023; acquiring a 70% stake in Naturade in 2024 followed by increasing ownership to 90% in 2025; and strategically purchasing 100% of Siyanli for RMB1.25 billion in October 2025, the largest M&A deal in China's beauty service industry that year, expanding its store count, integrating 60,000 active members to boost direct store membership by over 44%, and solidifying its top-three market position alongside Beauty Farm and Naturade per Frost & Sullivan data.