- Business
- Masi Agricola S.p.A. is an Italy-based premium wine producer and distributor that specializes in the production of high-end still and sparkling wines, renowned globally for its expertise in the specialized Appassimento grape-drying technique. Founded in 1772 and headquartered in Gargagnago di Sant'Ambrogio di Valpolicella, Italy, the company operates across the viticulture, winemaking, and wine hospitality sectors. The company manages an extensive portfolio of proprietary estates, joint ventures, and historic partnerships across the Venetian regions of Veneto, Trentino-Alto Adige, and Friuli Venezia Giulia, as well as international operations in Argentina.
The company manufactures and commercializes an extensive range of fine wines structured around several proprietary brands and estate collections, including: iconic Amarone della Valpolicella expressions such as Costasera, Costasera Riserva, Campolongo di Torbe, and Mazzano; flagship Venetian red wines centered around the Campofiorin and Brolo Campofiorin labels; historic estate collaborations, including the Conti Serego Alighieri portfolio featuring Vaio Armaron, Possessioni Rosso, and Possessioni Bianco, as well as the Conti Bossi Fedrigotti estate offering Fojaneghe and Conte Federico Trento DOC; premium sparkling wines produced by its subsidiary Canevel Spumanti, encompassing Valdobbiadene Prosecco Superiore DOCG lines such as Campofalco, Setàge, San Biagio, and Terre del Faè, along with the appassimento-infused sparkling wine Moxxé; modern organic and low-intervention wines under the Fresco di Masi label, including Fresco di Masi Rosso and Fresco di Masi Bianco; international organic New World wines through the Masi Tupungato estate in Mendoza, Argentina, featuring Passo Doble and Corbec; and ancillary gourmet food products, including estate-bottled extra virgin olive oil, traditional wine vinegars, grappa, and honey.
The company operates through three primary business divisions: Wine Production and Commercialization, Historic Estate Management, and the Masi Wine Experience hospitality network. Its products cater to fine wine collectors, premium hospitality venues, high-end restaurants, wine merchants, global duty-free channels, and retail consumers. Masi Agricola S.p.A. distributes its products across more than 140 countries, maintaining a strong commercial footprint in key geographic markets including Italy, North America, Western and Northern Europe, and the Asia-Pacific region.
In recent developments, Masi Agricola S.p.A. has executed several major operational, product, and strategic expansion initiatives: the company advanced the operational deployment of Monteleone21, a comprehensive multi-functional architectural complex in Valpolicella designed to integrate winemaking, cultural exhibitions, wine tourism, and advanced logistics; expanded its Masi Wine Experience direct-to-consumer and hospitality footprint with upgraded wine bar and restaurant concepts in prominent tourism and leisure destinations; broadened its sustainable and organic offerings through continued conversion of vineyard holdings and the expansion of the Fresco di Masi range; enhanced its sparkling wine division through Canevel Spumanti with the introduction of specialized single-vineyard Cru bottlings and minimal-dosage vintage cuvées; and strengthened international distribution partnerships and direct digital retail platforms to accelerate omnichannel sales and customer engagement across key export markets.