Mirriad Advertising plc
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- Mirriad Advertising plc Mirriad Advertising plc provides an AI-powered in-content advertising platform that enables virtual product placement and dynamic insertion of brands, products, signage, and video assets into existing video content including television, subscription video on demand (SVOD), advertising-based video on demand (AVOD), music videos, and influencer content; the platform serves broadcasters, advertisers, brand owners, agencies, and content owners by creating new advertising inventory post-production using patented computer vision technology, with over 35 patents, thousands of integrations, and a marketplace exceeding 4,000 hours of premium content plus a diverse supplier marketplace featuring 40+ partners. The company operates in the advertising services industry across the United States, Europe, Middle East, United Kingdom, India, and China, targeting premium content partners (60+ including leading networks), top US ad spenders (45%), and diverse content creators; it maintains subsidiaries such as Mirriad Inc., Mirriad Advertising Private Limited, Mirriad Software Science and Technology (Shanghai) Co. Ltd., and Mirriad Limited. Founded in 2008 and headquartered at 6th Floor, One London Wall, London EC2Y 5EB, England, Mirriad Advertising plc recently extended its partnership with RTL Ad Alliance to expand virtual product placement across RTL programming, announced a successful placing of shares in May 2025, entered into an omnibus agreement and non-binding heads of terms for a joint venture with a US tech company in June 2025, and highlighted its virtual product placement solutions during the 2024 upfronts with programmatic capabilities launched since 2023.
Mirriad Advertising warns of imminent collapse as funding search fails
Mirriad Advertising warns of imminent collapse as funding search fails
SMALL-CAP MOVERS: AIM ends bruising quarter on the up as confidence creeps back
Mirriad shares collapse 47% as virtual advertising group warns on funding
Mirriad shares collapse 47% as virtual advertising group warns on funding
Mirriad Advertising shares dipped after year end report card
Mirriad Advertising shares dipped after year end report card
Mirriad shares jump as much as 18% after £346,000 tax credit boosts cash position
Mirriad shares jump as much as 18% after £346,000 tax credit boosts cash position
Mirriad plummets as trading update reveals revenues remain subdued
Mirriad plummets as trading update reveals revenues remain subdued
Caledonia Mining welcomes revisions to Zimbabwe's new royalties and taxes regime
Mirriad shares spike 15% on latest ad contract; investors still heavily out of pocket
Mirriad Advertising rallies on Middle East contract news
Mirriad jumps 11% after Zeus takes near 9% stake
Mirriad Advertising agrees £1.5m emergency fundraise at heavy discount, with shareholder approval needed
Mirriad shares bounce 8% as funding talks continue, but risks remain high
Mirriad shares crash 78% as cash crisis puts survival in doubt
Mirriad Advertising slumps 36% after latest update
Mirriad Advertising's strong progress bodes well for 2024