McElhenny Sheffield Managed Risk ETF
MSMR
Chicago Board Options Exchange- -
USD
- -
- -
Capital Structure
FRC
•
in mil. unless spec.Working Capital
FRC
•
in mil. unless spec.Growth Rates
FRC
•
in mil. unless spec.Quarterly Revenue
FRC
•
in mil. unless spec.Quarterly Earnings Per Share
FRC
•
in mil. unless spec.Quarterly Dividends Per Share
FRC
•
in mil. unless spec.- CEO
- Dirk Graber
- Full Time Employees
- 1,514
- Sector
- Financial Services
- Industry
- Asset Management
- Address
- 4701 W. Lovers Lane Dallas TX United States of America 75209
- IPO Date
- Nov 17, 2021
- CIK
- 0001540305
- Website
- mscmfunds.com
- Similar Companies
- Business
- McElhenny Sheffield Managed Risk ETF (MSMR) is an actively managed exchange-traded fund that seeks capital appreciation while managing downside risk through proprietary trend-based and sector rotation strategies developed by its sub-advisor, McElhenny Sheffield Capital Management, LLC. The fund employs a tactical quantitative approach combining the Trend Plus rules-based trend following strategy, which participates in market upside while avoiding downside via stop-loss techniques and defensive allocations to investment-grade bond ETFs, gold ETFs, or U.S. dollar exposure; and the Sector Rotation rules-based momentum strategy, which capitalizes on sectors exhibiting strong momentum while avoiding weak sectors and markets. It invests primarily in shares of other U.S.-focused equity ETFs across diversified sectors and market capitalizations, including growth and value stocks, as well as defensive ETFs during downturns signaled by macro monitors or stop levels, with current top holdings such as Invesco QQQ Trust Series 1, iShares Biotechnology ETF, iShares Russell 2000 ETF, iShares Core S&P Total U.S. Stock Market ETF, and State Street Consumer Discretionary Select Sector SPDR ETF. Launched on November 16, 2021, and listed on the Cboe BZX Exchange (ticker: MSMR, CUSIP: 26922B774), the ETF is advised by Aptus Capital Advisors, LLC, distributed by Quasar Distributors, LLC, and sub-advised by McElhenny Sheffield Capital Management, LLC, a Dallas, Texas-based SEC-registered investment adviser founded in 2000 that specializes in tactical asset management, wealth management, financial planning, and quantitative strategies for high-net-worth individuals, institutions, and advisors. The fund operates exclusively in U.S. equity, fixed income, commodity, and currency markets, targeting investors seeking growth with risk mitigation through low correlation to traditional allocations, and maintains net assets of approximately $152 million as of December 2025 with an expense ratio of 0.99%. No major acquisitions, funding rounds, partnerships, new product launches, or strategic reorganizations have been reported for the ETF or its sub-advisor in the last 1-2 years; the structure remains stable with ongoing tactical adjustments to holdings based on market indicators, including recent 13F disclosures showing portfolio expansions in utilities, aerospace & defense, and communications sectors.