- CEO
- Jyh Wen Leong
- Sector
- Producer manufacturing
- Industry
- Miscellaneous manufacturing
- Address
- Seberang Perai Selatan Malaysia
- IPO Date
- Jul 22, 2019
- Business
- Baba Eco Group Berhad is a Malaysia-based investment holding company engaged in the manufacturing, marketing, and distribution of gardening supplies, eco-friendly planting accessories, and organic agricultural inputs. Founded in 1994 and headquartered in Simpang Ampat, Penang, Malaysia, the company operates primarily through its core subsidiary, Kean Beng Lee Industries (M) Sdn. Bhd., serving consumer home gardening markets, commercial nurseries, and organic agriculture sectors. Baba Eco Group operates through two core business segments: Gardening Products and Organic Farming Inputs. The company offers an extensive portfolio of products marketed primarily under the Baba and Mr. Ganick brand names, including biodegradable plastic flower pots, planter boxes, vertical garden systems, and saucers; organic potting soils, seed-starting mixes, compost, and specialty planting media; organic fertilizers, bio-stimulants, and microbial soil conditioners; non-toxic pest management solutions, natural insect repellents, and organic fungicide sprays; non-genetically modified flower, vegetable, and herb seeds; and hand gardening tools, sprayers, irrigation aids, and trellis supports. The group serves an extensive network of hypermarkets, retail garden centers, florists, home improvement chains, and agricultural cooperatives. Geographically, Baba Eco Group distributes products throughout Malaysia and exports to international markets across Southeast Asia, East Asia, and Europe, including Singapore, Thailand, Indonesia, the Philippines, and Japan. In recent operational developments, the group has advanced its sustainable materials research with enhanced formulations for biodegradable resin pots to support circular economy initiatives, expanded its commercial-grade bio-fertilizer and organic pest control offerings to target commercial agro-farms, modernized its warehousing and automated production facilities in Penang to increase fulfillment throughput, and scaled cross-border e-commerce distribution channels to accelerate regional market expansion.