- Sector
- Financial Services
- Industry
- Asset Management
- Address
- 7501 Wisconsin Avenue, Suite 1000E Bethesda MD United States of America 20814
- IPO Date
- Oct 29, 2021
- Business
- ProShares On-Demand ETF (OND) is an exchange-traded fund that seeks investment results, before fees and expenses, that correspond to the performance of the FactSet On-Demand Index. The fund, launched on October 26, 2021, and listed on NYSE Arca, invests principally in equity securities and depositary receipts of companies providing on-demand access to lifestyle needs, including digital media, e-gaming, fitness, food delivery, ridesharing, and virtual reality experiences; it targets firms deriving at least 75% of revenue from 15 specified FactSet Revere Business Industry Classification System SubIndustries such as Console Games Software, Food Delivery Services, Media Download and Streaming Digital Content Sites, Multi-Type Passenger Transportation (e.g., ride-sharing platforms), and Virtual Reality Equipment. Top holdings as of December 2025 include Electronic Arts Inc. (EA), Nexon Co Ltd, Bilibili Inc., NVIDIA Corp. (NVDA), Lyft Inc. (LYFT), and Uber Technologies Inc. (UBER), with significant exposure to communication services and consumer discretionary sectors, as well as issuers in China. ProShares On-Demand ETF is managed by ProShare Advisors LLC, based in Bethesda, Maryland, with an expense ratio of 0.58% and quarterly distributions. The fund, part of ProShares' lineup of over 150 ETFs from the firm founded in 1999, operates primarily in U.S. markets but holds global securities, including American Depositary Receipts for foreign issuers and emerging market exposures. In recent developments, the fund's summary prospectus was updated as of September 26, 2025, reflecting current portfolio turnover of 36%, year-to-date NAV performance of approximately 31% through mid-2025, and ongoing semi-annual index rebalancing in June and December; ProShares, its sponsor, launched innovative products like patent-pending Dynamic Buffer ETFs in June 2025 and expanded its thematic lineup, though no OND-specific acquisitions, partnerships, or strategic shifts were reported in the last 1-2 years.