- Business
- Paisalo Digital Limited (PAISALO.NS) is a non-banking financial company (NBFC) focused on providing retail microfinance and small business loans to underserved and unserved customers in rural and semi-urban areas of India. The company offers a range of digital lending products and services, including microloans, small enterprise loans, used vehicle loans, gold loans, and personal loans; it leverages technology platforms for loan origination, servicing, and collections through its proprietary Paisalo app and web portal. Founded in 1992 and headquartered in Agra, India, Paisalo Digital operates primarily across northern, central, and eastern India, serving low-income individuals, micro-entrepreneurs, and self-help groups with tailored financial inclusion solutions.
In recent developments, the company expanded its digital capabilities with the launch of new AI-driven credit assessment tools and API integrations for partner ecosystems in 2024. It secured a strategic partnership with a major fintech platform for co-lending opportunities targeting rural MSMEs and raised INR 350 crore through a qualified institutional placement in early 2025 to fuel portfolio growth. Additionally, Paisalo Digital acquired a stake in a regional collection agency to enhance recovery efficiency and reorganized its branch network, adding 150 new locations in underserved states like Bihar and Uttar Pradesh within the last year.