- Business
- Piaggio & C. S.p.A. manufactures and markets two-wheeled vehicles including scooters, mopeds and motorcycles; compact commercial vehicles such as three-wheelers and light trucks; and advanced robotics solutions, operating under brands including Piaggio, Vespa, Aprilia, Moto Guzzi and Derbi. The company, founded in 1884 and headquartered in Pontedera, Italy, maintains leading positions in the European scooter market with over 17% share and in North American scooters with around 34% share, while serving customers worldwide through subsidiaries and distributors in more than 100 countries across Europe, Asia, the Americas and other regions. Core offerings encompass the Vespa Primavera and Sprint models with new dual disk brakes and keyless systems; Piaggio Liberty, Medley and Beverly high-wheel scooters; Aprilia RS, Tuareg and Tuono motorcycles with 457cc and 660cc engines; Moto Guzzi V7, V100 Mandello and Stelvio models equipped with advanced rider assistance sensors; Piaggio Porter minivans and three-wheelers; plus spares, accessories and electric mobility products compliant with EURO 5+ standards. In recent developments, the group launched the Aprilia SR GT 400 adventure scooter, special Vespa editions for its 2026 eightieth anniversary, a Piaggio Beverly 25th anniversary version and new Moto Guzzi and Aprilia liveries at EICMA 2025; established a new subsidiary in the Philippines on 15 October 2025 to import and sell two-wheelers and explore commercial vehicles; achieved Aprilia's 300th MotoGP victory on 19 October 2025 at Phillip Island; opened the Vespa The Empty Space concept store in September 2025; and reported first-nine-months 2025 net sales of 1,204.4 million euro with investments exceeding 100 million euro in production facilities, new engines and robotics including Piaggio Fast Forward's gita, gitamini and kilo autonomous drones.