Innovator U.S. Equity Power Buffer ETF - March
PMAR
Chicago Board Options Exchange- -
USD
- -
- -
Capital Structure
FRC
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in mil. unless spec.Working Capital
FRC
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in mil. unless spec.Growth Rates
FRC
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in mil. unless spec.Quarterly Revenue
FRC
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in mil. unless spec.Quarterly Earnings Per Share
FRC
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in mil. unless spec.Quarterly Dividends Per Share
FRC
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in mil. unless spec.- CEO
- Bruce Bond
- Sector
- Financial Services
- Industry
- Asset Management
- Address
- 109 N. Hale Street Wheaton IL United States of America 60187
- IPO Date
- Mar 2, 2020
- Website
- innovatoretfs.com
- Similar Companies
- Business
- Innovator Capital Management, LLC (Innovator) creates and manages defined outcome exchange-traded funds (ETFs) that provide investors with targeted exposure to market growth while offering downside buffers against losses; its core offerings include Buffer ETF series such as the Innovator S&P 500 Power Buffer ETF - March (PMAR), which tracks the S&P 500 Price Return Index up to a predetermined cap while buffering the first 15% of losses over an approximately one-year outcome period that resets annually; Defined Income ETFs generating monthly income with protective buffers; Defined Protection ETFs delivering full downside protection up to specified thresholds; and additional strategies spanning growth, income, and targeted buffer outcomes across equity indexes, fixed income, and other asset classes. PMAR, launched on March 2, 2020, holds a portfolio of FLEX options and collateralized assets to achieve its objectives and can be held indefinitely with periodic resets. The firm serves institutional investors, financial advisors, and individual clients seeking risk-managed equity exposure with high predictability. Founded in 2017 and headquartered in Wheaton, Illinois, Innovator pioneered the world's first Defined Outcome ETFs in 2018, building on the legacy of co-founders Bruce Bond and John Southard, who previously established PowerShares ETFs. The company operates primarily in the United States, managing approximately $28 billion in assets under management across more than 159 ETFs as of September 30, 2025, establishing it as the leading provider in the defined outcome ETF category. In December 2025, Goldman Sachs Group, Inc. announced an agreement to acquire Innovator for $2 billion in a cash and stock transaction expected to close in the second quarter of 2026, significantly expanding Goldman Sachs Asset & Wealth Management's active ETF lineup with Innovator's specialized buffer, income, and growth strategies. This deal follows Innovator's rapid asset growth amid rising demand for outcome-oriented products in volatile markets and positions the combined entity to leverage Goldman Sachs' global distribution network. No other major acquisitions, partnerships, funding rounds, or product launches by Innovator were reported in 2024 or 2025 prior to the Goldman Sachs agreement.