Symmetry Group Ltd.
PPSX:SYM12.01
PKR
-0.07
(-0.58%)
ISIN
PK0115701010
Return %
Stock
S&P 500
1Y
-16.36
14.20
3Y
- -
81.12
5Y
- -
68.34
Capital Structure
FRC
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in mil. unless spec.Working Capital
FRC
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in mil. unless spec.Growth Rates
FRC
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in mil. unless spec.Quarterly Revenue
FRC
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in mil. unless spec.Quarterly Earnings Per Share
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FRC
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in mil. unless spec.Company Description
- Sector
- Commercial services
- Industry
- Advertising/Marketing services
- Address
- Karachi Pakistan
- IPO Date
- Sep 1, 2023
- Website
- symmetrygroup.biz
- Similar Companies
- Business
- Symmetry Group Limited is a digital technology and experiences company that provides digital transformation, interactive marketing, digital commerce, and mobility solutions to enterprise clients. The company organizes its operations into four core business segments: Interactive, which provides digital advertising, creative and content strategy, social media management, performance marketing, search engine optimization, influencer marketing, and digital public relations; Transformation, which offers digital strategy, enterprise technology consulting, data science and analytics, custom software and web application development, and Internet of Things (IoT) solutions; Commerce, which encompasses digital storefront design, back-end transaction system development, third-party systems integration, and global e-commerce enablement; and Mobility, which delivers mobile marketing campaigns, messaging and voice services, and location-based mobile applications. Symmetry Group also develops and commercializes a suite of proprietary intellectual property and Software-as-a-Service (SaaS) platforms, comprising Influsense.ai, an artificial intelligence-driven influencer marketing and analytics platform; Survit, an AI-based customer satisfaction and feedback measurement SaaS tool; Mobits, a mobile campaign management and consumer engagement platform; Corral and Corral Performance, integrated digital commerce and performance optimization engines; and Cartsight, an e-commerce data and retail intelligence tool. The company caters to clients across diverse verticals, including telecommunications, banking and financial services, insurance, fast-moving consumer goods (FMCG), retail, and healthcare. Founded in 2003, incorporated in 2012, and headquartered in Karachi, Pakistan, the group conducts operations through key subsidiaries including Symmetry Digital (Pvt) Limited, Iris Digital (Pvt) Limited, and Aurion.AI Limited. In recent developments, the company fully utilized its initial public offering proceeds to complete and launch its five proprietary intellectual property platforms; approved an investment and expansion program of up to PKR 1.25 billion directed toward scaling its technology ecosystem, investing in domestic AI ventures, and acquiring a United States-based technology firm; incorporated a wholly-owned subsidiary in the United Arab Emirates to expand commercial operations across the Gulf Cooperation Council (GCC) and global markets; advanced plans for the separate listing of its artificial intelligence subsidiary, Aurion.AI Limited, on the Pakistan Stock Exchange; and formed strategic partnerships and integration agreements with firms including Codebase Technologies, tampd, and Finox to broaden its digital ecosystem and open API capabilities.