1. Hong Kong Stocks

  2. •

    Consumer Cyclical

  3. •

    Specialty Retail
Sa Sa International Holdings Limited

Sa Sa International Holdings Limited

SAXJY
Sa Sa International Holdings LimitedUS flagOther OTC
2.45
USD
- -
- -
380.09MMarket Cap
2013 Y
2014 Y
2015 Y
2016 Y
2017 Y
2018 Y
2019 Y
2020 Y
2021 Y
2022 Y
2023 Y
2024 Y
2025 Y
Revenue per Share
54.37
61.79
63.25
54.6
51.6
53.29
53.3
36.93
19.62
22.01
22.57
28.16
25.41
Basic EPS, GAAP
5.85
6.6
5.9
2.69
2.23
2.93
3.08
-3.33
-2.27
-2.22
0.38
1.41
0.5
Free Cash Flow per Basic Share
4.64
5.32
6.47
3.24
1.88
3.95
1.39
3.43
3.22
0.42
2.78
3.33
2.88
Dividend per Share
3.7
4.6
4.7
3.88
2.6
1.48
2.89
1.72
- -
- -
- -
- -
1.15
Book Value per Share
2
2.01
2
2.03
2.05
8.21
6.98
2
2
2
2
-0.72
-1.38
Tangible Book Value per Share
14
16.41
17.41
16.03
15.16
16.5
16.25
10.75
8.58
6.34
6.71
8.07
7.46
Basic Weighted Avg Shares
141
142
142
143
146
150
153
155
155
155
155
155
155
Sales/Revenue/Turnover
7,670
8,756
8,993
7,791
7,551
8,018
8,157
5,717
3,043
3,413
3,501
4,367
3,942
Operating Margin (%)
12.07
11.46
9.7
4.37
4.07
5.62
5.71
-6.09
-11.94
-9.01
-1.16
5.84
1.96
Depreciation Expense
173
188
163
123
103
101
111
903
515
356
339
377
399
Net Income, GAAP
826
935
839
383
327
440
471
-516
-351
-344
58
219
77
Effective Tax Rate (%)
16.99
16.94
16.91
18.49
18.68
17.01
15.69
- -
- -
- -
- -
17.94
16.26
Profit Margin (%)
10.76
10.68
9.33
4.92
4.33
5.49
5.77
-9.02
-11.55
-10.07
1.66
5.01
1.95
Working Capital
1,442
1,756
1,986
1,834
1,830
2,043
2,025
928
732
454
405
569
465
LT Debt
- -
- -
- -
- -
- -
- -
- -
505
300
220
334
394
347
Total Equity
1,975
2,325
2,475
2,288
2,219
2,483
2,487
1,664
1,330
983
1,041
1,252
1,158
Return on Invested Capital (%)
40.86
36.56
28.84
11.38
10.8
15.43
15.31
- -
- -
- -
- -
11.53
3.38
Return on Capital (%)
292.7
289.18
258.7
133.69
111
57.35
40.87
- -
- -
- -
- -
32.46
19.66
Return on Common Equity (%)
292.7
329.89
294.95
133.69
111
57.35
40.87
-74.83
-113.23
-110.77
18.77
70.53
- -

Capital Structure

FRC

•

in mil. unless spec.
No data availableFinancial data will appear here once available

Working Capital

FRC

•

in mil. unless spec.
No data availableFinancial data will appear here once available

Growth Rates

FRC

•

in mil. unless spec.

(avg. rate of change)

10 years
5 years
1 year
Total Equity
-5.91%
-5.51%
-7.54%
Free Cash Flow
58.86%
95.39%
-13.45%
Net Income, GAAP
-17.71%
11.99%
-64.83%
Sales/Revenue/Turnover
-5.55%
-3.41%
-9.75%
Total Cash Common Dividend
- -
- -
-32.86%

Quarterly Revenue

FRC

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
- -
- -
- -
- -
4,367
2025
- -
- -
- -
- -
3,942
2026
- -
- -
- -
- -
- -

Quarterly Earnings Per Share

FRC

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
- -
- -
- -
- -
1.41
2025
- -
- -
- -
- -
0.5
2026
- -
- -
- -
- -
- -

Quarterly Dividends Per Share

FRC

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
- -
- -
- -
- -
- -
2025
- -
- -
- -
- -
1.15
2026
- -
- -
- -
- -
- -

Company Description

APIChat
CEO
Siu Ming Kwok
Full Time Employees
2,600
Sector
Consumer Cyclical
Industry
Specialty Retail
Address
MP Industrial Centre Chai Wan Hong Kong
IPO Date
Aug 9, 2019
Website
corp.sasa.com
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Business
Sa Sa International Holdings Limited is a leading beauty product retailing group primarily engaged in the retailing and wholesaling of cosmetic products across Asia. Established in 1978 and headquartered in Chai Wan, Hong Kong, the company offers a diversified portfolio of more than 9,000 products from over 600 international brands including skincare, fragrance, make-up, hair care and body care products, health and fitness products, as well as beauty gadgets. It operates retail shops and omni-channel e-commerce platforms in Hong Kong, Macau SARs, Mainland China, Malaysia, Singapore, and Taiwan, catering to different customer segments with competitive pricing across a wide range of product categories. The company emphasizes omni-channel retailing with significant growth in its online sales, which account for over 80% of total turnover, supported by platforms such as its proprietary WeChat mini-programme. In response to shifting market dynamics, Sa Sa has been optimizing its physical store portfolio, including the orderly closure of remaining stores in Mainland China to focus on core markets of Hong Kong and Macau, while expanding its Southeast Asian online presence, which saw a 12.4% year-on-year sales increase. The company continues to enhance its product offerings by including inner beauty and health products to attract more customer traffic and improve profitability. In the fiscal year ending March 2025, despite economic uncertainties and tariff impacts, Sa Sa reported a consolidated turnover of approximately HK$3.94 billion and introduced a HK$20 million share buyback plan to support its shareholder base. Sa Sa International Holdings maintains a competitive position as the No. 1 beauty specialist retailer in Hong Kong and holds a strong market reputation across the region. The group is listed on the Hong Kong Stock Exchange since 1997 and has been included in major indices such as the Hang Seng Composite SmallCap Index and MSCI Index Series. Its business strategy focuses on sustainable growth through product diversification, digital transformation of its retail operations, and enhanced customer experience, aiming to leverage its extensive brand portfolio and regional presence to capitalize on long-term market prospects in the beauty retail sector.