- Business
- Snipp Interactive Inc. (TSX-V: SPN; OTCPK: SNIPF) provides mobile marketing, rebate, loyalty, and promotional solutions as a leading Platform-as-a-Service (PaaS) company in the global shopper marketing and customer engagement sector; its proprietary SnippCARE (Customer Acquisition, Retention & Engagement) platform delivers modular tools including SnippCheck for AI-powered receipt processing and fraud prevention to capture purchase data; SnippWin for sweepstakes, instant win contests, gamification, and promotions with legal compliance; SnippLoyalty for end-to-end multichannel loyalty programs enabling points earning, redemptions, and behavioral insights; SnippRewards for digital and physical rewards catalogues such as discounts, coupons, and samples; SnippRebates for single or cross-portfolio rebate programs; SnippInsights for data analytics and marketing decisions; and Snipp Financial Media Network (launched in Q1 2024) for targeted SKU-level grocery cash-back offers via bank card partnerships reaching over 67 million consumers. The company serves Fortune 500 brands, agencies, and retailers in consumer packaged goods, pet care, and fast-moving consumer goods industries with first-party data generation to drive sales and insights; it operates primarily in the United States and Canada, with additional presence in Ireland, Europe (Switzerland, Italy), Asia (India), and international markets. Founded in 2007 and headquartered at Suite 1700, 666 Burrard Street, Vancouver, British Columbia, V6C 2X8, Canada, Snipp targets CPG brands seeking scalable promotions without point-of-sale integrations. Recent developments include a US$1.4 million two-year contract extension in September 2025 with a leading pet care brand for AI-powered loyalty receipt validation; execution of a US$1.3 million contract in November 2025 for loyalty programs across multiple brands of a leading FMCG company; a partnership with YouNet to enhance operational efficiencies; and reporting Q3 2025 financial results in December 2025 with a healthy $15.2 million backlog despite revenue decline, underscoring ongoing client trust and expansion in data-driven loyalty.