1. Sweden Stocks

  2. •

    Retail trade

  3. •

    Internet retail
Nelly Group AB

Nelly Group AB

37.72
SEK
+7.58
(+25.15%)
4.87EPS
7.23P/E
1.06BMarket Cap
Nelly Group AB
STO:NELLY
(Nasdaq Stockholm)

Recent

price

37.72

P/E

ratio

7.23

div

yld

- -

ROIC.AI

2010
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022
2023
2024
2025
TTM
SEK
751.14
316.56
416.46
359.31
364.05
247.6
176.51
189.82
182.05
80.88
72.6
66.13
60.14
40.6
36.51
42.1
44.06
Revenue per Share
30.86
7.75
-13.96
-5.41
0.2
-5.68
-10.38
-1.3
0.15
-6.14
26.67
-2.21
-3.32
-0.06
2.78
5.61
4.87
Basic EPS, GAAP
29.88
18.22
-25.67
-15.25
-14.66
-28.77
-4.98
-4.56
-18.15
9.52
0.94
-0.2
-3.52
1.39
4.41
3.04
7.59
Free Cash Flow per Basic Share
- -
- -
- -
- -
- -
- -
- -
- -
- -
- -
- -
- -
- -
- -
0.83
- -
- -
Dividend per Share
32.14
38.68
24.84
50.69
73.42
67.32
57.35
56.42
55.42
49.49
11.59
9.46
6.18
5.96
7.91
13.53
14.71
Book Value per Share
8.44
-15.72
-32.66
3.72
35.09
25.44
31.09
40.86
38.86
30.89
8.96
6.65
3.23
3.7
5.31
10.74
12.04
Tangible Book Value per Share
3
11
11
12
14
18
18
18
18
18
19
22
22
26
30
30
30
Basic Weighted Avg Shares
2,210
3,404
4,462
4,441
5,015
4,431
3,159
3,397
3,258
1,452
1,394
1,428
1,299
1,061
1,094
1,264
1,322
Sales/Revenue/Turnover
6.09
3.83
-3.74
-0.97
-0.1
-2.83
-1.81
0.44
-1.62
-4.25
-3.26
-2.62
-4.2
1.29
8.52
13.11
10.86
Operating Margin (%)
7
11
16
21
41
39
78
69
71
19
12
10
44
49
53
55
- -
Depreciation Expense
91
83
-150
-67
3
-102
-186
-23
3
-110
512
-48
-72
-1
83
169
146
Net Income, GAAP
22.11
25.23
- -
- -
35.71
- -
- -
67.42
- -
- -
- -
- -
- -
- -
- -
- -
- -
Effective Tax Rate (%)
4.11
2.45
-3.35
-1.51
0.06
-2.29
-5.88
-0.69
0.08
-7.59
36.74
-3.35
-5.52
-0.14
7.62
13.33
11.06
Profit Margin (%)
324
224
-152
230
564
350
424
1,181
1,245
781
92
1
-74
-102
62
171
207
Working Capital
207
365
223
232
- -
- -
1
577
708
446
19
266
233
183
252
251
237
LT Debt
347
417
266
691
1,315
1,205
1,026
1,010
995
889
250
204
134
179
237
406
443
Total Equity
24.7
13.74
- -
- -
1.92
- -
- -
0.43
- -
- -
- -
- -
- -
- -
- -
- -
- -
Return on Invested Capital (%)
26.05
14.73
- -
- -
1.1
- -
- -
-1.23
- -
- -
- -
- -
- -
- -
- -
- -
- -
Return on Capital (%)
51.54
21.88
-43.81
-14
0.28
-8.07
-16.65
-2.29
0.26
-11.7
89.98
-21.05
-42.43
-0.96
40.13
52.37
42.01
Return on Common Equity (%)

Capital Structure

SEK

•

in mil. unless spec.
Dec'25
Mar'26
Jun'26
ST Debt
36
34
31
LT Borrowings
- -
- -
- -
LT Finance Leases
251
244
237
Preferred Equity and Hybrid Capital
- -
- -
- -
Shares Outstanding
30
30
30
Market Capitalization
3,261
1,628
1,060

Working Capital

SEK

•

in mil. unless spec.
Dec'25
Mar'26
Jun'26
Total Current Assets
490
472
561
Cash, Cash Equivalents & STI
254
215
301
Accounts Receivable, Net
23
55
43
Inventories
188
202
218
Total Current Liabilities
319
292
354
Payables & Accruals
- -
- -
- -
ST Debt
36
34
31
Deferred Revenue
- -
- -
- -

Growth Rates

SEK

•

in mil. unless spec.

(avg. rate of change)

10 years
5 years
1 year
Total Equity
-1.55%
17%
71.4%
Free Cash Flow
155.41%
317.88%
-31.09%
Net Income, GAAP
-1,073.42%
-1,143.04%
102.04%
Sales/Revenue/Turnover
-9.1%
-1.26%
15.47%
Total Cash Common Dividend
- -
- -
- -

Quarterly Revenue

SEK

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
222
314
240
318
1,094
2025
248
362
- -
371
1,264
2026
243
346
- -
- -
- -

Quarterly Earnings Per Share

SEK

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
-0.06
0.89
0.74
1.21
2.78
2025
0.54
1.75
- -
1.94
5.61
2026
0.17
1.01
- -
- -
- -

Quarterly Dividends Per Share

SEK

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
- -
- -
- -
0.83
0.83
2025
- -
- -
- -
- -
- -
2026
- -
- -
- -
- -
- -
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Business
Nelly Group AB (publ) (NELLY.ST) operates as a fashion e-commerce company focused on young women and men primarily in the Nordic region. The company offers women's clothes, accessories, beauty products, sportswear, lingerie and swimwear under the Nelly brand via Nelly.com and flagship stores; and men's clothes, shoes and accessories via NLYman.com, combining proprietary brands representing over 36% of sales with curated global brands including recent launches of Diesel and Nike. Founded in 2004 and headquartered in Borås, Sweden, with a planned relocation to Gothenburg announced in November 2025, Nelly Group sells directly to consumers through online platforms and physical stores in Sweden, the rest of the Nordics and internationally including expansion into Germany. In Q3 2025, the company reported net revenue growth of 15.1% year-to-date and an improved operating margin of 13.3%, driven by refined product categories like jeans, sneakers, trousers and jackets, enhanced own-brand assortment, optimized returns handling at its Borås warehouse, and strategic marketing emphasizing personalized size recommendations and customer nudging. Formerly Qliro Group AB (publ), it changed its name to Nelly Group AB (publ) in November 2020.