Cherry SE

Cherry SE

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Q1 FY2026 · Earnings Call TranscriptMay 7, 2026

Nicole Schillinger

Ladies and gentlemen, welcome to Cherry SE's analyst conference and Q1 2026 earnings call, and thank you for joining. You've just seen the video of Cherry Xtrfy's launch of a new compact magnetic switch keyboard.

The key component of this new gaming keyboard is tunnel magnetoresistance, abbreviation TMR, technology, which is considered the next evolutionary step in magnetic switches. For gamers, this technology translates to noticeably higher sensitivity and shorter response times.

Combined with an ultrafast TMR performance, the K5V2 Pro TMR is the ultimate tool for ambitious gamers who demand uncompromising precision, speed, and comfort. Today's call is being recorded.

During the presentation, you will be in listen-only mode until we open the floor for Q&A. Joining me in the room today are Rogier Volmer, Chief Executive Officer; Jurjen Jongma, Chief Financial Officer; and our working student, Tim; and we have Dr.

Udo Streller, our Chief Operating Officer, dialing in from Auerbach. Let me briefly outline today's agenda.

Rogier will open with his investment highlights and lay the foundation, reflecting on his first 4 months as CEO and the key strategic conclusions he has drawn so far. Jurjen will then walk you through our Q1 2026 financial performance, covering underlying revenue and margin developments, as well as free cash flow progress.

He will then explain our financing strategy, including implications of the proposed reverse share split. Rogier is then going to present the strategic outlook and main aspects of our new transformation program, Project Blossom.

After the presentation, we will open the Q&A session. With that, let me hand it over to Rogier.

Rogier Volmer

Thank you, Nicole. Good afternoon, everyone, and thank you for joining the Cherry's analyst conference and Q1 2026 results call.

Today, we will first go through our Q1 results and then explain how we want to move the company forward. Let me start first with my observations, which will lead to how we want to move forward and a few key milestones of the previous quarter.

Cherry has a strong foundation. We have a trusted global brand built on strong engineering, and we have strong positions in office, gaming, and security peripherals, or input devices.

We have super committed and engaged people, and people that are super proud of our products. This is a real strength and a strong base to work from.

We also need to improve. Our organization is too complex, and we need to be faster and more focused.

Our goal is to simplify our organization with more focus and execute with discipline. In the past months, I've spent time with our teams and reviewed the business in detail.

From this, we defined our priorities: what we will focus on and where we will invest. Later in the presentation, I will explain this in more detail through Project Blossom, our plan to strengthen the peripheral business and return Cherry to sustainable profitability.

Before we move to the Q1 financials and Jurjen, let me highlight some of the key milestones from the first 3 months of 2026. We saw some first signals of encouraging progress in Q1 when it comes to our financial performance.

Our EBITDA margin improved by more than 5 percentage points year-over-year, and this shows that cost control is working. We also had a positive free cash flow of €1.1 million, which is around €10 million better than last year.

Our Digital Health business performed and is performing very well. The revenue tripled on a comparable basis versus last year, and Jurjen will explain this more in detail in the finance part.

We also announced the EGM, the extraordinary general meeting, on May 22nd, where we will propose a 4-to-1 reverse share split. This is an important step to improve our capital market position and support potentially future financing.

With Project Blossom, we now have a very clear plan targeting to be EBIT break-even in 2027 through a combination of rightsizing the company and growth initiatives. As I mentioned, more on this after the financials that Jurjen will now present in detail.

Jurjen Jongma

Thanks a lot, Rogier. Ladies and gentlemen, a very good afternoon.

Let me take you through our Q1 2026 financial performance. First, on revenue, you will find there is a bit of a mixed bag.

I think the performance in Q1 needs a bit of background color. Group revenue came in at €20.8 million, which is approximately 18% below Q1 2025 revenue of €25.3 million.

Unfortunately, there's a number of effects that makes comparing Q1 2026 with Q1 2025 difficult. For this, we inserted the small graph at the top right as a visual for easy reference.

The effects relate to, first of all, in Digital Health and Solutions, there is €1.1 million of Active Key sales in Q1 2025 that obviously was divested in the course of Q2 2025. Then in Peripherals, there is €2.7 million of sales included in Q1 2025 that relate to SKUs that were sold in a transaction with our shareholder in Q4 2025, and we hence did not sell in Q1 2026.

In addition, there is approximately €700k of currency effects that negatively impacted Q1 2026 in comparison with Q1 2025. As Rogier pointed out, on a like-for-like basis, sales in the DH&S segment more than tripled to a level of €5.2 million in Q1 2026.

At the same time, the trend in our Components segment continues to decline, reflecting the commoditization of the components business in general. Lastly, in the Peripherals segment, in addition to softness in the sell-in, which is caused by high channel inventories at our distribution partners, it's important to highlight that in North America, like I said, Q1 2025 includes sales of SKUs that were sold to Argand in the third quarter.

This effect affects a further decline in sales in Q1 to the tune of €2.7 million. Like I said, negative currency effects further impacted our sales to the tune of €700k.

On a like-for-like basis, the segments developed as follows: an increase of €3.6 million in DH&S, and a decline of €3 million in the Peripherals segment, and then lastly a decline of €700k in the Components segment, where we manage on the quality of contribution margin only. Moving on to the next slide where I dive a little bit deeper in the quality of our earnings.

EBITDA. Q1 group adjusted EBITDA came in at -€600,000, a meaningful improvement versus the €2 million negative in Q1 of 2025.

Adjusted EBITDA margin improved by more than 5 percentage points year-over-year. The improved results are a direct consequence from two elements which are important to highlight.

I come back on this a little bit later, the margin management: great performance in the DH&S domain, especially driven by very healthy contribution margins; stabilization of operational contribution margins in the Peripherals domain; and clear focus on positive contribution margin in the Components segment, albeit that the segment is small in absolute terms. Again, I will elaborate more on margins in the next slide.

Secondly, cost management. Operational costs reduced by €4.6 million in Q1 and even by €5.5 million on an adjusted basis.

It shows that our restructuring to date is paying off and that we have a clear focus on spending less with a keen eye on liquidity and cash flow. At the same time, we also must be clear: we're not yet there where we need to be.

Our cost base must be tuned to a level where we can also sustain lower levels of revenue. Rogier will come back on this later in the presentation, but it is good to see that the trajectory is positive and the drivers are structural and not driven by incidental effects.

Let me end this financial section with some key trends on the next slide. I've elaborated on our revenue picture quite extensively, and when we turn our focus on gross margin, we see that the trends, unfortunately, is still like this.

While DH&S performs at a very good level, we're still not at the level where we need to be in the Peripherals and Components segments. In these segments, we strive for an average contribution margin of around 40-44%.

You can see this at the bottom of the slide. We're getting close, but there remains work to be done.

I'm very pleased with our free cash flow performance, but it must be very clear that eventually free cash flow must come from operational business, of course, in addition to minimizing working capital. Let me now spend two slides on the announcement we published a couple of weeks back.

We've sent out an invitation to our shareholders for an EGM taking place on May 22nd and announced a reverse share split. Let me share some more details with you and explain the strategic rationale and the technicalities.

As Rogier mentioned, we're proposing a 4-to-1 reverse share split for approval at the EGM on May 22nd. Technically, it means that 4 existing shares will be consolidated into 1 new share.

The share capital will be reduced from €24.3 million to €6.1 million, and in parallel, we're proposing a simplified capital reduction to offset the accumulated losses on Cherry's balance sheet. This is purely a nominal capital adjustment.

There is no cash impact. Economic ownership ratios remain unchanged, and existing shareholders retain the same proportional stake in Cherry.

The strategic rationale is clear: the reverse split restores Cherry's capital market eligibility and it creates the structural basis needed for potential future financing transactions. It's a prerequisite and not a goal by itself.

We're building the foundation from which future steps can be taken. We'll provide more details on our overall financing approach as appropriate once the EGM has taken place.

Now let me walk you through the three pillars that frame our current financing situation and the strategic flexibility we have going forward. On the left, you'll see the key corporate action from November 2025.

We announced potential sales of one of our business segments, and the rationale is straightforward. Proceeds from a sale would directly reduce liabilities and free up capital to fund growth in the remaining higher-quality business, but at the same time, like I said, it would strengthen our balance sheet.

In the middle column, we want to highlight our Peripherals division's continuing to be a strong market player. Rogier will elaborate on that further on in the presentation.

We've identified concrete opportunities to improve the cost base within the division, and additional capital would meaningfully accelerate the pace of restructuring we have underway. On the right, lastly, the financing status quo, which is actually a positive of relative stability.

Our €20-plus million UniCredit facility does not mature until the end of 2027, which gives us clear runway. We closed Q1 2026 with €3.5 million cash on hand, and importantly, the reverse stock split, which is the headline of this slide, enhances our opportunity for capital market transactions.

A higher share price typically broadens the institutional investor base we can access and improves the conditions for any future equity-related transaction. In summary, we've defined a path: monetize on DH&S, improve cost efficiency in Peripherals, and preserve strategic flexibility through the capital market measures we've announced.

We're confident in our ability to execute, and with that, let me hand over to Rogier to guide you through this. Thank you.

Rogier Volmer

Thank you, Jurjen. All right.

Before I speak about the peripheral outlook in detail, let me start by addressing our Digital Health & Solutions business first. Digital Health is a strong business.

It operates in a regulated market and therefore it has high entry barriers and good visibility in the healthcare market. The rollout of the telematics infrastructure, or TI, continues to drive growth.

Around 32,000 healthcare facilities still need to be connected. This is because the rollout for the users was more complex than expected, and this demand is now extending into 2026, and that is what we clearly see in our numbers.

In Q1 2026, the e-health terminal sales increased by 47% compared to Q4 2025. At the same time, we reached an important milestone.

We received the final approval for TIM Messenger Pro after completing the certification process with gematik. This means the product is now launched and the rollout started in Q1 with the first users already onboard.

With the current state of the business and the strong momentum, we are very well-positioned in this business for continued growth. Then on the peripheral business.

We start from a position of strength. Cherry is a premium brand with a long history, engineering history, that is and that is also how we are being recognized and perceived in the markets that we operate.

Our switch technology combined with our hard and firmware knowledge is well known and trusted by professionals, gamers, and partners in the industry. This is a strong base we can build on, and we will build on.

At the same time, we are changing how we operate. We will move to a more asset-light model, reduce fixed costs, and improve efficiency.

We're also focusing on our core input device categories where we are strongest. We're simplifying our portfolio so we can move faster and execute better.

We're building a leaner and more scalable business. This will help us to grow profitably with faster innovation, lower costs, and stronger margins and cash flow over time.

Briefly about the market. The market that we operate in, the global peripherals market, is growing at a rate above inflation.

Within this total market, both gaming and office peripherals are growing fast. The global gaming peripheral market is expected to reach about $12 billion by 2030, and the global office peripherals market should grow to around $60 billion.

Our focus is to make sure that we capture our share of this growth. In 2025, we grew 13% in the Europe 3 markets.

Europe 3 is Germany, UK, France. This is for the corded keyboard segment, and with that, we grew faster than the market in the same period.

Next to this, we also managed to increase our average price, bringing our prices closer to the market average, more in line with the Cherry brand positioning and the product quality. The results of 2025 are that in the corded keyboard market in the largest three European markets, we are the leader with an increased market share of 42%, and in Germany even 60%.

However, having said that, we are aware that the cordless keyboards are growing stronger, and our ambition is to grow our market share stronger in this segment. We go to the next slide.

As mentioned in the beginning, we have launched several strategic initiatives to reposition the peripheral business for profitable growth by focusing on four clear initiatives: driving revenue growth, investing where we can make a difference, rightsizing the organization, and optimizing our costs. These initiatives are captured in Project Blossom.

What you can see from the next slide is that Project Blossom is about bringing our peripheral business back to growth and profitability, and I will share a little bit more in detail. There are two dimensions in Project Blossom.

We have identified four growth initiatives and a rightsizing exercise. On the growth side, we are building a stronger B2B office business on the back of a strong market share in corded keyboards, starting in Germany and the US.

We will further strengthen our e-commerce model for both office and gaming, with a focus on the US and Western Europe. In APAC, with China as our dominant market, we will accelerate growth in gaming keyboards with a stronger China-for-China approach.

Finally, our security and industry input devices are from now on a strategic priority for Cherry Peripherals, and I will elaborate more on that in the slide after next. On the rightsizing side, we are targeting at least an €8 million reduction in non-material costs in the Peripherals and Components business on an annualized basis.

This €8 million comes on top of the €10 million opex savings we announced for 2026 versus 2025 at our last earnings call in March. This will give us a clear path to EBIT break-even in 2027.

Starting from 2020 starting from the 2025 base and by the disciplined execution of Project Blossom, we see a path to revenue growth across office, gaming, and security, with overall peripheral business growing to well above €100 million by 2030. These numbers are targets and not guarantees, but they are based on a concrete bottom-up plan, and our Q1 performance gives us the confidence that we're moving into the right direction.

A little bit more in detail on the security and industry business as I shared before. We see the security and industry business, the security keyboards, as an important growth opportunity for Cherry.

This category fits very well with our in-house capabilities and with current market trends. For this category, we move to a more direct B2B approach, focusing on selected high-value customers, both the corporate end user as well as the value-added reseller.

At the same time, we're building partnerships with key players where we already have relationships, such as the German ministries, US Department of Defense, and Deutsche Telekom. We'll also launch new products, including the next-generation security keyboards.

Next to this, we are exploring more use cases, for example, in defense and other high-security environments. Looking ahead, we see a strong potential here.

We can combine our hardware with new technologies such as keystroke biometrics and passwordless solutions. This also opens the door for subscription-based revenue.

The market trends do support this opportunity. The defense spending is increasing and there's more focus on secure, purely European solutions.

Up to now, keyboards are being seen more and more as a potential endpoint security risk. Overall, and based on our knowledge and in-house technology, we are well positioned to grow in this segment.

Then on the Management Board. We have announced today that after more than four years, our COO, Dr.

Udo Streller, will leave the company at the end of June. Under Udo's leadership, the Auerbach site was successfully developed into a modern European hub for development and logistics.

During his time with Cherry, he also played an important role in scaling the company's operations structure and capabilities. We thank Udo for that.

With this, we will now return to a two-member Management Board structure. Both Jurjen and I will cover the scope of operational responsibilities, supported by a strong functional leadership team.

This leaner structure is better aligned with the size of the company we're building, and it will contribute to faster and clearer decision-making. Then at Supervisory Board level, we are proposing a rightsizing to four members at the upcoming EGM on May 22nd.

Three of the current members will step down, and Steven Greenberg will continue to serve through his term. This adjustment reduces costs and creates a leaner and more efficient governance structure, better aligned with the current size and the scale of the company.

Let me close with a summary. The new scalable business model for Peripherals will be leaner, focused on core input devices, with a simplified portfolio, faster decision-making, and less complexity.

Our trading in the first quarter of 2026 was in line with our underlying expectations, and the second quarter so far shows solid performance in Peripherals and a strong momentum in Digital Health. The M&A process is ongoing, and as mentioned, we expect that we will be in line with the early announced timeline.

Given the ongoing M&A process, at this moment, we do not believe that we can share a reliable outlook for the rest of the year at this stage. The expectation is that we can share this in more detail next quarter.

Overall, our priorities are clear: implementation of the Blossom project, executing the financial steps, and restoring the confidence in Cherry as a company. With that, I hand over to Nicole.

Nicole Schillinger

Thank you, Rogier. Ladies and gentlemen, we will now open the floor for questions.

Please use the raise hand feature if you would like to participate. Participants dialing in by phone can press star and 9 to signal a question.

We look forward to your questions. The first question comes from Bastian Frantz, Montega.

Bastian, please go ahead.

Bastian Brach

First question from me is on the DH&S segment, which had quite a good revenue increase year-on-year. Could you outline the drivers for that development?

Was it exceptionally strong hardware demand or any other drivers you would highlight?

Rogier Volmer

The question was about the growth in the Digital Health business?

Bastian Brach

Yeah.

Rogier Volmer

I think as I mentioned, we see the growth coming from the e-health terminals. The growth versus Q1 last year was significant, as said, was more than tripled.

If you compare to Q4 2025, we grew 47% in the terminal business. Also on the back of the delayed rollout of the 32,000 healthcare facilities in Germany that still have to be connected.

Part of the rollout that was expected in 2025 moved into 2026. This is the largest part of the growth that we have realized.

Bastian Brach

Okay. Any outlook for the quarters ahead?

Is it a sustainable level or will it come down because there were some back-to-back effects in Q1?

Rogier Volmer

No. What I mentioned is that we had a strong Q1, right, and what we see right now up until we are now first week of May, we see that the performance is still more than solid.

I think I've literally said that the solid performance of Peripherals, but we continue on a good growth level with Digital Health. We expect also a good Q2.

Bastian Brach

Okay. Thank you.

My second question is on the cost side. The central costs increased compared to previous years despite the cost management.

What drove that, and also what are the costs you expect for the Project Blossom? Yeah.

Jurjen Jongma

I think can you hear me well?

Bastian Brach

Yeah. Okay.

Jurjen Jongma

It's a good question, and I pondered that as well, but it basically has to do with we're allocating costs out of the central section to, let's say, the operational units. Because especially in the Peripherals domain, the revenue was so much lower, also less costs were allocated to the Peripherals domain.

The EBITDA picture that I showed per segment is a little bit skewed, and that's why I focused on total cost reduction, which was the €4.6 million on a reported basis and the €5.5 million on an adjusted basis. The comparison on a segment-by-segment way in terms of cost doesn't make a lot of sense, and therefore we're focusing on cost for the total company as a whole.

Bastian Brach

Okay. Thank you.

The costs for Project Blossom for rightsizing the company, etc., do you have any indications on that?

Jurjen Jongma

We're still, of course, contemplating the cost effects to that. I think it's a two-edged sword, to be honest.

One is ensuring that we have the right funds available to invest and to grow. The second is money that is needed for rightsizing.

We're in the course of going through all of that in granular detail, I cannot share this at this point in time. Again, it's a two-edged sword.

One is making sure that we have the right capabilities and competencies and also resources in place to invest for growth. At the same time, optimizing costs is a term that I prefer over rightsizing, but that certainly will also drive investments, but at this point in time, it's not exactly known how much.

Bastian Brach

Okay. Thank you.

Then my last question, and I'm afraid you won't answer that, but on the potential sale of a business unit, are there any more details you can share? Seems from your presentation that it's more centered at around the DH&S segment, but yeah, any comments on potential buyers or, yeah, anything you can share there?

Jurjen Jongma

No, yeah, I can confirm your fear. Indeed, we will not further elaborate on it.

I think you should, for the time being, satisfy yourself with the remarks that we also make in the presentation. We believe that we are well on track on the timelines that we defined.

Bastian Brach

Perfect. I will wait until the Q2 numbers.

Thank you very much for the...

Jurjen Jongma

Thank you. Thanks, Bastian.

Nicole Schillinger

Thank you, Bastian. The next question comes from Felix Ellmann, Warburg / M.M.Warburg Bank.

Felix, please go ahead.

Felix Ellmann

Hello?

Jurjen Jongma

Yes, we can hear you.

Felix Ellmann

Wonderful. Could you elaborate on the fact that you made an interesting 1.1 positive cash flow in Q1, how you did that?

Maybe you could say anything with regard to the selling process you mentioned of one or the other unit? Maybe yes, maybe no.

At least, that are my two questions.

Jurjen Jongma

Okay. From a cash flow point of view, yeah, indeed, it's just working capital.

At the end of the day, the only opportunity that we have in terms of cash flow is either operational performance or working capital. There is no further magic to it.

I do think that you should bear in mind the comment that I made earlier, even though the operational improvements in comparison with Q1 2025 is promising, and we're happy with it, of course, reporting a negative EBITDA result on an adjusted basis still means that on an average basis, we burn cash to the tune of the level of the adjusted EBITDA. In this case, the positive cash flow stems from working capital management.

As to the M&A process, I think I answered the question further previously with Bastian.

Nicole Schillinger

All right, thank you for questions. The next question comes from Ramon Huber.

Ramon, the stage is yours.

Jurjen Jongma

Mr. Huber, you should be able to unmute yourself.

Ramon Huber

Can you hear me?

Jurjen Jongma

Yes, we can hear you. Okay.

Ramon Huber

Can you remind me on the timelines? You mentioned the timeline for the sale.

What was the timeline?

Rogier Volmer

Back in March, we announced that we expect to be able to announce something towards the end of the first half of this year.

Ramon Huber

Okay. Then, you do this reverse split, and we are talking about a possible capital increase.

It's not really clear for me why you need more capital if you do the sale of DH&S.

Jurjen Jongma

Even though the timeline as communicated just now by Rogier, we just do not want to be in a position that any of the actions that we now want to start, either restructuring or pursuing growth initiatives, is interrupted or that we have to pause that because we have not closed the sale of the CDH business unit. For us, timing is everything.

I think there is no, let's say, secret around or difference of opinion around the fact that we are very cash-constrained. Executing on restructuring, like I said, regardless whether it is in investing into growth or whether it is investing into rightsizing the organization, costs money, and we don't want that process to stall, we want to keep all those options open.

Ramon Huber

Okay. I think you should get quite a lot of money for the DH&S.

Does it make such a big difference? You wait for a month or so?

Jurjen Jongma

Na ja, we also believe that the valuation of the CDH business is positive and helps us. It's not a clear-cut defined case yet.

We want to keep the options open, and if so necessary, we will execute on the preparatory that you mentioned.

Ramon Huber

Okay. Then why the head of DH&S is not in the meeting?

I think the part's really working well, would be interesting to hear him, also what he's saying about the whole biz.

Jurjen Jongma

I'm not sure what we did in the past, but for this meeting, like in March, we decided to have this meeting with the three Management Board members. That's the reason.

Nothing else.

Ramon Huber

Okay. Then perhaps the question to Mr.

Streller. You're leaving the company.

I think you have done quite a long or important job there. Your reason to leave, and why you're not staying and seeing a success later on?

Udo Streller

The reason for leave is the end of the second contract extension we had. The leaving is on excellent and good terms on both sides.

In the end, the reason mostly is already given as per explained by Rogier. It's the down and adjusting to the company to the size.

Also that simply Management Board with three for the size of this company is not fit to rightsizing, and that therefore also we say it was a fine so that there's not another extension of the contract. Means I'm not leaving, it's just that the contract is not again then a third time extended.

Ramon Huber

Okay. Thank you.

Udo Streller

Thank you, Ramon.

Nicole Schillinger

Thank you for questions. If you want to ask a question, please use the raise your hand button.

That doesn't seem to be the case. With no further questions, I will turn the call back to Rogier for some closing remarks.

Rogier Volmer

Yeah. Thanks, Nicole.

Let me, from our end, apologize for the technical interruption in the Q&A. Of course, we tested and tried it yesterday and today, and everything worked fine, our apologies for that.

To summarize, we're moving as a company. Our Q1 numbers show operational improvement, which is encouraging to see.

We have a concrete plan now for Peripherals with Project Blossom. We're taking some governance measures right now, as I mentioned.

There's more work to do, for sure. The foundation is stronger, the direction is clear, and with all the work ahead of us, we're looking forward to update you on our progress during the next meeting.

Thank you for your time. Thank you for your participation.

Thank you for your questions. Nicole, I think is the end.

Nicole Schillinger

Thank you. This concludes our analyst conference and Q1 2026 result call.

Have a good day.

Rogier Volmer

Thank you. Thank you.

Udo Streller

Have a good day.