- Business
- SMG Swiss Marketplace Group Holding AG SMG Swiss Marketplace Group Holding AG operates Switzerland's leading network of online marketplaces across real estate, automotive, general marketplaces and finance and insurance segments; its portfolio includes real estate platforms such as ImmoScout24, Homegate, Flatfox, alle-immobilien.ch, ImmoStreet.ch, home.ch and Acheter-Louer.ch; automotive platforms AutoScout24 and MotoScout24; general marketplaces anibis.ch, tutti.ch and Ricardo; and finance and insurance comparison services FinanceScout24 and moneyland.ch. The company, founded in November 2021 through the merger of Scout24 Switzerland and TX Markets and headquartered in Zurich, Switzerland, primarily serves consumers, real estate agencies, automotive dealers and businesses seeking classifieds, transactional and comparison tools in the Swiss market. SMG Swiss Marketplace Group Holding AG employs approximately 1,000 people and generated revenue of CHF 291 million in 2024. In recent developments, the company acquired the Swiss business of immoverkauf24 GmbH in November 2025 to strengthen its real estate offerings for agents and property transactions; it previously acquired moneyland.ch in July 2024 to expand its finance and insurance comparison capabilities; and it reported accelerated H1 2025 revenue growth of 14.4% to CHF 161.5 million alongside improved adjusted EBITDA margins.