Innovator U.S. Equity Accelerated 9 Buffer ETF
XBOC
Chicago Board Options Exchange- -
USD
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Capital Structure
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in mil. unless spec.Working Capital
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in mil. unless spec.Growth Rates
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in mil. unless spec.Quarterly Revenue
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in mil. unless spec.Quarterly Earnings Per Share
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in mil. unless spec.Quarterly Dividends Per Share
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in mil. unless spec.- Sector
- Financial Services
- Industry
- Asset Management
- Address
- 109 N. Hale Street Wheaton IL United States of America 60187
- IPO Date
- Oct 1, 2021
- Website
- innovatoretfs.com
- Similar Companies
- Business
- Innovator Capital Management, LLC (Innovator) serves as the investment adviser for the Innovator U.S. Equity Accelerated 9 Buffer ETF - October (XBOC), an actively managed exchange-traded fund that seeks to deliver double (2x) the price return of the SPDR S&P 500 ETF Trust (SPY), up to an annual cap estimated at 11.70%, while providing a 9% downside buffer against SPY losses over a defined one-year outcome period from October 1 to September 30; the fund employs FLEX Options referencing SPY, U.S. Treasuries for collateral, and resets annually to pursue similar targeted outcomes. XBOC forms part of Innovator's broader suite of Defined Outcome ETFs, which includes accelerated ETFs offering leveraged upside to reference assets like SPY, Nasdaq-100, and Russell 2000 with varying buffer levels (9%-15%) and outcome periods (monthly, quarterly, or annual); buffer ETFs providing downside protection from 9% to 100%; defined income ETFs targeting high monthly distributions through covered calls and buffers; and defined protection ETFs emphasizing principal safeguarding; these products target institutional investors, financial advisors, and individual investors seeking risk-managed equity exposure. Founded in 2017 by industry veterans Bruce Bond and John Southard—former founders of PowerShares ETFs—and headquartered at 200 W. Front Street in Wheaton, Illinois, Innovator pioneered the Defined Outcome ETF category with its first Buffer ETF launches in 2018 and now manages approximately $28 billion in assets under supervision across 159 ETFs as of September 30, 2025, primarily serving U.S. investors through listings on Cboe BZX. In a major strategic development announced on December 1, 2025, Goldman Sachs agreed to acquire Innovator for approximately $2 billion in a transaction expected to close in Q2 2026, integrating Innovator's leadership and over 60 employees into Goldman Sachs Asset Management's ETF and third-party wealth teams while preserving existing investment managers and service providers; this deal expands Goldman Sachs' active ETF offerings in the rapidly growing defined outcome segment amid heightened market volatility. XBOC, launched on October 1, 2021, maintains an expense ratio of 0.79% and net assets of about $84 million as of late 2025, with holdings concentrated in SPY-linked FLEX Options (approximately 87% of portfolio), cash equivalents, and minor non-U.S. equities; recent manager changes effective July 2025 added Rebekah Lipp, Jeff Greco, and Maria Schiopu alongside Robert Cummings.