Amplify International Online Retail ETF
XBUY
New York Stock Exchange Arca- -
USD
- -
- -
Capital Structure
FRC
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in mil. unless spec.Working Capital
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in mil. unless spec.Growth Rates
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in mil. unless spec.Quarterly Revenue
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in mil. unless spec.Quarterly Earnings Per Share
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in mil. unless spec.Quarterly Dividends Per Share
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in mil. unless spec.- Sector
- Financial Services
- Industry
- Asset Management - Global
- Address
- MA United States of America
- IPO Date
- Jan 29, 2019
- CIK
- 0001633061
- Similar Companies
- Business
- Amplify International Online Retail ETF (XBUY) is an exchange-traded fund that provides investors with targeted exposure to companies engaged in international online retail and e-commerce activities. The ETF tracks the EQM International Online Retail Index, which includes equity securities of companies deriving significant revenue from online sales of consumer goods and services outside the United States; its portfolio emphasizes firms in digital marketplaces, e-tail platforms, and related technology enablers, with holdings weighted by modified free-float market capitalization and liquidity screens. XBUY offers diversified access to global e-commerce growth, excluding U.S.-based firms to focus on emerging and developed international markets including Europe, Asia-Pacific, and Latin America. Operated by Amplify ETFs, a provider of thematic and sector-specific exchange-traded products sponsored by Amplify Financial, the ETF was launched in 2021 and is headquartered in the United States with primary listing on the NYSE Arca exchange. Its investment strategy targets mid- to large-cap companies across segments such as pure-play online retailers; marketplace operators like regional equivalents to global platforms; and ancillary services including payment processing, logistics for e-commerce, and digital advertising tailored to online shopping. The fund maintains a portfolio of approximately 50-100 securities, rebalanced quarterly to reflect index methodology, and caters to investors seeking growth from the expansion of cross-border digital commerce. In recent developments, XBUY benefited from Amplify ETFs' strategic enhancements in 2024-2025, including expanded distribution partnerships with major broker-dealers and fintech platforms to broaden retail investor access; a key product evolution involved integration of ESG screening options within the index methodology to align with sustainable investing trends. Additionally, Amplify announced a seed capital infusion and co-marketing alliance with international asset managers in mid-2025, boosting assets under management amid rising demand for non-U.S. tech exposure; no major acquisitions or name changes occurred, but operational shifts emphasized low-cost structure maintenance with an expense ratio of 0.69%. These changes position XBUY to capture accelerated growth in regions like Southeast Asia and Europe, where online retail penetration continues to surge.