zooplus SE
ZLPSF
Other OTC536.38
USD
+336.38
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zooplus SE
ZLPSF
(Other OTC)
Recent
price
536.38
P/E
ratio
- -
div
yld
- -
ROIC.AI
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in mil. unless spec.- Similar Companies
- Business
- zooplus SE operates as a leading online retailer specializing in pet products and supplies across multiple European countries. Founded in 1999 and headquartered in Munich, Germany, the company offers an extensive range of pet food including wet and dry food, feed additives, and snacks under proprietary brands such as Concept for Life, Wolf of Wilderness, Wild Freedom, Purizon, Rocco, Cosma, Lukullus, and Feringa, alongside well-known external brands including Briantos, My Star, Smilla, and Tigerino. In addition to food products, zooplus provides a broad assortment of specialty articles including pet toys, scratch trees, transport baskets, grooming and care products, bedding, and other accessories for dogs, cats, small animals, birds, reptiles, fish, and horses. The company delivers to approximately 20 countries, targeting pet owners and animal lovers seeking convenience, variety, and quality in pet supplies through a digital sales platform. In recent developments, zooplus SE has reinforced its position as a digital market leader in the pet supply sector by launching a new brand identity and logo designed to enhance customer experience and brand recognition. The company has introduced strategic initiatives to expand its consumer proposition including the launch of a customer loyalty program called the zooplus CLUB that offers discounts and exclusive deals, alongside subscription services such as "subscribe and save" for recurring deliveries. In 2025, zooplus announced a significant management change with the appointment of Lionel Desclée as CEO to lead the company’s next growth phase. Operational adjustments were also made earlier in 2025, including a staff reduction aimed at strengthening competitiveness and realigning business operations for sustainable long-term growth. zooplus continues to invest in digital capabilities and customer experience enhancements to drive growth in an increasingly challenging market environment. zooplus SE operates primarily in the retail and e-commerce sectors within the pet care industry. Its comprehensive product portfolio and innovative service offerings position it as a pan-European pet supply platform with a strong emphasis on digital sales channels. The company remains a key player in specialty retail for pet food and related accessories, leveraging proprietary brands and strategic partnerships to serve a broad geographic market from its base in Munich. It remains under private equity ownership, with EQT Group as a key stakeholder, focusing on scaling and market penetration through technological and operational improvements. The company employs around 857 people as of recent records and reported revenues exceeding €2 billion in the latest fiscal periods. This profile reflects zooplus SE's core business activities, product breadth, latest strategic changes, and market positioning as of late 2025.