- CEO
- Emil Tedeschi
- Full Time Employees
- 5,616
- Sector
- Consumer non-durables
- Industry
- Food: major diversified
- Address
- Zagreb Croatia
- Business
- Atlantic Grupa d.d. is a Croatia-based consumer goods company engaged in the development, manufacturing, marketing, and distribution of fast-moving consumer goods (FMCG) and healthcare products across Southeast Europe and international markets. Founded in 1991 and headquartered in Zagreb, Croatia, the company operates across integrated business segments encompassing Coffee, Beverages, Sweet and Savoury, Savoury Spreads, Consumer Healthcare, and Third-Party Brand Distribution.
The company manufactures and markets a diverse portfolio of proprietary branded products, including roast and ground coffee, whole beans, espresso blends, and single-serve capsules under the Grand Kafa, Barcaffè, Bonito, Doncafe, and C Kafa brands; instant vitamin drinks, herbal carbonated soft drinks, and therapeutic natural mineral waters under the Cedevita, Cockta, Donat, Kala, and Kalnička brands; sweet and savoury confectionery, extruded corn snacks, chocolate-coated foam treats, premium chocolates, and baked savoury snacks under the Štark, Smoki, Bananica, Najlepše Želje, Prima, and Integrino brands; meat pâtés, fish spreads, plant-based savoury spreads, fruit jams, and traditional vegetable spreads under the Argeta and Bakina Tajna brands; and dietary supplements, vitamins, minerals, and OTC wellness products under the Dietpharm and Multivita brands. In addition to proprietary manufacturing, the company operates an extensive regional logistics and distribution network that provides brand management, warehousing, and trade marketing services for major international principals, including Ferrero, Unilever, Red Bull, Mars, and Philip Morris.
Atlantic Grupa sells its products through mass-market retail chains, independent supermarkets, wholesale channels, pharmacies, and hospitality (HoReCa) operators across its primary markets of Croatia, Serbia, Slovenia, Bosnia and Herzegovina, North Macedonia, and Montenegro, alongside export distribution across Germany, Austria, Switzerland, Italy, and the United States.
In recent corporate developments, Atlantic Grupa completed the acquisition of Strauss Adriatic, the Serbian coffee operations of Strauss Coffee B.V., incorporating the Doncafe and C Kafa brands to solidify its market-leading coffee processing and distribution footprint in the Western Balkans. The company also established a strategic cross-distribution alliance with food company Podravka to market and distribute complementary product lines in foreign markets, specifically expanding reach in Austria and the United States. Operationally, the company has expanded its manufacturing and logistics infrastructure through the commissioning of upgraded high-capacity Argeta production lines, integrated rooftop photovoltaic solar plants across key production facilities, and launched product line extensions focused on health and sustainability, including Argeta plant-based spreads, single-origin specialty Barcaffè lines, and Cedevita functional vitamin beverages.