Asana, Inc.
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- Asana, Inc. (NYSE: ASAN) provides a cloud-based work management platform that enables teams and organizations to plan, track, and deliver work across daily tasks, projects, portfolios, and strategic initiatives; core offerings include task assignment, deadline setting, workflow automation, goal tracking, reporting dashboards, resource and workload management, custom templates, real-time progress updates, and AI-powered features such as Asana AI for contextual automation and AI Studio for customizable AI agents; the platform integrates with tools like Google Workspace, Figma, Zoom, Salesforce, and Gmail, supporting mobile apps for iOS and Android alongside web access. Founded in 2008 by Dustin Moskovitz and Justin Rosenstein and headquartered at 633 Folsom Street in San Francisco, California, Asana operates globally with offices in New York, Chicago, London, Dublin, Paris, Munich, Tokyo, Sydney, Singapore, Vancouver, Reykjavik, and Warsaw, serving over 170,000 customers including Accenture, Amazon, Anthropic, eBay, Uber, IBM, and Danone across industries such as technology, retail, healthcare, manufacturing, financial services, education, and government via a hybrid go-to-market model blending product-led growth, direct sales, and channel partners. In recent developments, Asana launches AI Studio in October 2024 to enable no-code AI agent customization for workflows; introduces a revamped partner program in early 2025 with new tiers, portal, and incentives to accelerate channel-led growth toward $1 billion in revenue; secures $75 million in funding in July 2025 to advance human-AI collaboration and global expansion; and transitions leadership in July 2025 with Dan Rogers succeeding Dustin Moskovitz as CEO, while Moskovitz assumes the chair role.
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