- CEO
- Zhijian Ren
- Full Time Employees
- 3,095
- Sector
- Consumer Defensive
- Industry
- Packaged Foods
- Address
- China Merchants Tower Sheung Wan Hong Kong
- IPO Date
- Mar 12, 2021
- Business
- Ausnutria Dairy Corporation Ltd engages in the research and development, production, marketing, processing, packaging, and distribution of dairy and nutrition products globally. The company's main products include infant formula and dairy nutrition products based on goat milk, cow milk, and organic milk marketed under brands such as Kabrita, Hyproca 1897, Allnutria, Youzhuang, Neolac, Augood, Oz Farm, AUNULIFE, and NC. It produces high-quality infant formulas with a strong focus on goat milk-based formulas, positioning itself as a global market leader especially in China and expanding sales internationally. Additionally, Ausnutria offers probiotic and gut relief nutrition products principally in Mainland China, Australia, and New Zealand.
In recent developments, Ausnutria completed the acquisition of the remaining 50% stake in the Netherlands-based organic goat cheese cooperative Amalthea, securing full ownership and furthering its product diversification into broader dairy offerings. The company has also expanded its operational capacity with a new state-of-the-art, fully electric factory in Heerenveen, Netherlands, slated to begin commercial production in mid-2025, designed to improve efficiency and reduce costs in baby and infant nutrition production. Strategic partnerships and alliances, including its cooperation with Chinese dairy giant Yili and a strategic relationship with NXT Group for regulatory support in market expansion, have positioned Ausnutria to strengthen its global footprint. Ausnutria continues to invest in sustainable production practices, research and development, and aims to innovate new products while maintaining a strong presence in Europe, China, and other international markets.
Founded in 2003 and headquartered in Hong Kong, Ausnutria operates globally with production sites notably in the Netherlands and sales networks spanning over 60 countries. The company operates through two main segments: Dairy and Related Products, and Nutrition Products. It serves commercial customers as well as its own brands, leveraging decades of experience in dairy production and infant nutrition development to maintain its competitive edge in a challenging global market environment. Its strategic acquisitions, production expansion, and focus on goat milk nutrition underscore a business model aimed at evolving into a broader dairy enterprise with a specialized focus on infant nutrition and related dairy products.