Saat ve Saat Sanayi ve Ticaret A.S.
BBIST:SSAAT22.12
TRY
-1.16
(-4.98%)
Saat ve Saat Sanayi ve Ticaret A.S.
BIST:SSAAT
(Istanbul Exchange)
Recent
price
22.12
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ratio
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div
yld
- -
ROIC.AI
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in mil. unless spec.- Similar Companies
- Business
- Saat ve Saat Sanayi ve Ticaret A.S. is a Turkey-based company engaged in the design, manufacturing, importing, wholesale, and retail distribution of timepieces, jewelry, and fashion accessories. The company operates across multiple horology and luxury fashion segments, offering luxury, fashion, classic, sports, and connected smartwatches; fine and fashion jewelry, including bracelets, necklaces, earrings, and rings; watch straps and horological accessories; bespoke corporate and promotional timepieces; and after-sales technical support, battery replacement, and certified maintenance and repair services. Saat ve Saat manages a multi-brand portfolio that includes proprietary brands such as Welder and Wesse; global manufacturing and distribution license rights for brands such as U.S. Polo Assn.; and exclusive distribution agreements in Turkey for international designer and horology labels including Raymond Weil, Maurice Lacroix, Versace, Emporio Armani, Michael Kors, Guess, Fossil, Diesel, DKNY, Tommy Hilfiger, Lacoste, Philipp Plein, and Cerruti 1881. The company distributes its products through an omnichannel network consisting of more than 180 retail stores and shop-in-shop points of sale across Turkey, over 750 authorized independent dealers, proprietary e-commerce channels, and third-party digital retail platforms, alongside export and wholesale distribution operations spanning over 45 international markets across Europe, the Middle East, Asia, and the Americas. Founded with roots dating back to 1971 and officially incorporated in 1994, Saat ve Saat Sanayi ve Ticaret A.S. is headquartered in Istanbul, Turkey, with production and assembly partnerships situated in Switzerland and China. In July 2026, the company completed its initial public offering on Borsa Istanbul under the ticker symbol SSAAT on the BIST Stars Market to support working capital growth, strengthen its financial structure, and fund continued expansion across domestic retail and global export markets. In recent operational developments, the company has expanded its direct-to-consumer digital infrastructure, increased international wholesale penetration for its owned and licensed brands, and broadened its curated luxury and connected wearable accessory offerings.