The Buckle, Inc.
New York Stock ExchangeRecent
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ROIC.AI
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- The Buckle, Inc. (NYSE: BKE) operates as a specialty retailer of casual apparel, footwear, and accessories for fashion-conscious young men, women, and kids under the Buckle and Buckle Youth brands; it offers a curated selection of brand-name merchandise including denims from Flying Monkey, Hidden, KanCan, Levi's, Miss Me, Rock Revival, Wrangler, and 7 For All Mankind, alongside other key brands such as Affliction, American Fighter, Ariat, Billabong, Birkenstock, Free People, Goorin Bros., Hey Dude, Hooey, Howitzer, Hurley, K. Swiss, Kimes Ranch, Lost Calf, Mia, Oakley, Old Row, Pendleton, Ray-Ban, Reebok, Ridge, RVCA, SOREL, Steve Madden, Sullen, Very G, White Crow, and Z Supply; private label brands encompass BKE, Buckle Black, Ace High, Daytrip, Departwest, FITZ + EDDI, Freshwear, Gentry Country, Gilded Intent, Gimmicks, Maven Co-op, J.B. Holt, Modish Rebel, Nova Industries, Outpost Makers, Reclaim, Salvage, Sterling & Stitch, Veece, and Willow & Root. The company provides ancillary services such as free hemming, gift-packaging, layaways, a private label credit card, guest loyalty program, personalized stylist services, and a special-order system, with products sold through approximately 441 stores across 42 U.S. states and its e-commerce platform at buckle.com. Founded in 1948 and headquartered in Kearney, Nebraska, The Buckle focuses on an omnichannel experience emphasizing denim, which accounts for a significant portion of sales, targeting customers seeking styled, quality casual wear. In recent developments, the company announced a year-long partnership in 2025 with country music artist Lanie Gardner, serving as her exclusive denim and apparel outfitter for performances and appearances; it reported robust sales growth including 13.4% year-over-year comparable store sales in August 2025, 7.2% for the 30-week period ending August 30, 2025, and continued expansion through new store openings and remodels, with four new stores and six full remodels completed year-to-date as of Q3 2025 alongside plans for additional locations by year-end.
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