- CEO
- Bernard Larry Berson
- Full Time Employees
- 29,112
- Sector
- Consumer Defensive
- Industry
- Food Distribution
- Address
- North Wing Johannesburg GT South Africa 2196
- IPO Date
- Jul 19, 2016
- Business
- Bid Corporation Limited Bid Corporation Limited (BPPPF) is an international broadline foodservice wholesaler and distributor that supplies fresh and frozen food products, including fish, seafood, meat, poultry, produce, dairy, liquor, and ambient goods; catering equipment and non-food essentials; and value-added services such as light processing, bespoke manufacturing including sous vide meat preparation, and on-site butchery to the hospitality, catering, institutional, leisure, bakery, and food processing industries. The company operates through a decentralized entrepreneurial model via independent business units grouped into four geographic divisions--Australasia, United Kingdom, Europe, and Emerging Markets--across five continents excluding North America and Antarctica, serving diverse customer types from small operators to large chains with a focus on sustainability, ethical sourcing, e-commerce platforms like BidOne for real-time ordering, advanced warehousing with voice-pick technology, and temperature-controlled logistics. Founded in 1988 by Brian Joffe and headquartered at 90 Rivonia Road, Sandton, Johannesburg, South Africa, Bidcorp lists on the Johannesburg Stock Exchange and employs over 30,000 people while pursuing growth through acquisitions. Recent developments include Bidfresh's acquisition of a fresh produce platform early in fiscal 2025 for volume, profit, and strategic market advantages; a majority stake purchase in Germany's Pier 7 Foods in early 2025 to enter premium foodservice segments; and the prior acquisition of Thomas Ridley Foodservice in the UK in February 2023, alongside ongoing investments in IT modernization, depot expansions, and conditional share awards under its 2016 plan as announced in June 2025.