- CEO
- Kenji Oyama
- Full Time Employees
- 920
- Sector
- Technology
- Industry
- Software - Application
- Address
- Glass Cube Shinagawa Tokyo Japan 140-0002
- IPO Date
- Oct 5, 2021
- Business
- Broadleaf Co., Ltd. (3673:JP) develops and provides SaaS-type cloud services and industry-specific business applications primarily for the mobility and automotive aftermarket sectors in Japan; offers comprehensive IT solutions including customer management systems, sales management systems, inventory management systems, operations analysis software, and big data analysis tools; operates electronic commerce networks for recycled auto parts trading between recycle shops and parts dealers, electronic data interchange networks for price checking, delivery, and ordering between maintenance shops and parts dealers; provides dedicated databases with vehicle information, auto parts data, work points for inspections and maintenance, mobile phone models and plans; delivers maintenance services, office automation supplies, server services, database services, and settlement agency services; and extends operations to mobile phone shops with contract management, travel agencies with schedule management, bus operators with operation management, and machine tool dealers with trading management. The company, founded in 2005 and headquartered in Shinagawa-ku, Tokyo, maintains 26 business offices and three system development centers across Japan (Sapporo, Tokyo, Fukuoka), serving approximately 37,000 clients domestically and clients in over 20 countries overseas spanning manufacturing, service, retail, education, and medical sectors. Recent developments include collaborations with Toyota Mobility Parts in December 2023 to enhance electronic ordering of auto repair parts and with Toyota Finance starting in 2021, advancing to loan linkage functions for cloud services in June 2022 and expansion of the Auto Finance Platform in May 2023 to boost car dealer efficiency; trial launch in May 2023 of interactive AI functionality integrating ChatGPT with proprietary mobility industry data; selection in November 2021 for JETRO's Asia Digital Transformation projects in the Philippines; and ongoing revisions to earnings forecasts, including upward adjustments for fiscal year ending December 2025 as of July 2025, alongside treasury share disposals for restricted stock compensation.