SMR Jewels Limited
BBSE:SMR101.39
INR
-11.26
(-10.00%)
SMR Jewels Limited
BSE:SMR
(Bombay Stock Exchange)
Recent
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101.39
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- SMR Jewels Limited is an Indian jewellery design and wholesale distribution company specializing in heritage, bridal, traditional, and contemporary fine jewellery. The company operates through an integrated business model focusing on in-house conceptualization, computer-aided design (CAD), product development, and quality assurance, while contracting manufacturing to specialized artisan networks and job workers. Its core product portfolio comprises Designer Heritage Jewellery, featuring exclusive collections inspired by Indian mythology, cultural motifs, and spiritual themes including Radha-Krishna, Shrinathji, Damru, and Pichwai artwork; Traditional Handcrafted Jewellery, incorporating Polki uncut natural diamonds, Jadtar settings, Kundan work, and Meenakari enamel craftsmanship; Nature-Inspired Collections, showcasing floral, leaf, vine, and peacock motifs; Bridal and Festive Collections, comprising heavy ornate necklace sets, chokers, earrings, maang tikkas, bangles, kadas, and bracelets; and Daily Wear Fine Jewellery, providing lightweight rings, pendants, earrings, and delicate chains designed for modern everyday use. SMR Jewels primarily caters to a business-to-business (B2B) client base, supplying branded jewellery retailers, multi-store chains, and independent luxury boutiques across Gujarat, Maharashtra, Rajasthan, and other major commercial markets in India. In recent corporate developments, the company reorganized its corporate structure, converting from a private limited entity, SMR Jewels Private Limited, to a public limited company under its current name in October 2024. In June 2026, SMR Jewels completed its initial public offering (IPO) raising approximately INR 63.74 crore and subsequently listed its equity shares on the BSE SME platform under the ticker symbol SMR. The company has directed the capital proceeds toward long-term working capital requirements, the construction of a dedicated jewellery studio facility, debt reduction, and the expansion of its nationwide B2B distribution footprint. SMR Jewels Limited was founded in 2018 and is headquartered in Ahmedabad, India.