1. Switzerland Stocks

  2. •

    Commercial services

  3. •

    Advertising/Marketing services
APG SGA SA

APG SGA SA

BBX:279
196.61
CHF
+0.89
(+0.45%)
566.46MMarket Cap
Mar 17Next Earn
APG SGA SA
BX:279
(BX Swiss)

Recent

price

196.61

P/E

ratio

- -

div

yld

- -

ROIC.AI

2010
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022
2023
2024
2025
TTM
CHF
104.47
106.18
108.06
103.28
104.28
104.42
105.15
100.3
100.82
106.22
87.4
88.9
103.67
108.71
109.1
109.08
- -
Revenue per Share
-17.96
14.23
7.25
16.19
17.34
17.78
23.51
16.92
15.74
13.95
4.42
4.23
7.81
8.95
10.1
9.03
- -
Basic EPS, GAAP
10.7
21.64
15.31
22.1
23.83
20.3
20.56
15.94
16.47
16.62
10.9
3.54
6.09
11.7
13.68
13.85
- -
Free Cash Flow per Basic Share
- -
- -
7
10
12.02
22
22.99
24
23.98
20
- -
- -
11
11
11
12
- -
Dividend per Share
33.25
42.11
35.22
41.15
50.79
46.83
47.27
40.18
32.09
25.74
29.88
33.96
30.46
28
27.3
24.3
17.4
Book Value per Share
26.97
18.56
32.53
38.82
47.23
44.14
39.53
32.32
24.44
18.68
23.25
25.62
22.84
21.12
20.93
18.43
11.72
Tangible Book Value per Share
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
Basic Weighted Avg Shares
307
312
318
304
311
313
315
301
302
318
262
266
311
326
327
327
- -
Sales/Revenue/Turnover
10.33
17.21
10.17
18.21
19.62
20.61
20.42
19.04
18.89
15.57
3.32
4.51
8.32
8.8
9.55
9.59
- -
Operating Margin (%)
20
17
21
11
11
11
12
13
13
10
11
10
11
10
10
10
- -
Depreciation Expense
-53
42
21
48
52
53
71
51
47
42
13
13
23
27
30
27
- -
Net Income, GAAP
- -
22.16
32.34
20.58
20.92
20.72
20.52
19.75
20.1
18.07
18.98
16.63
19.6
15.91
18.29
18.63
- -
Effective Tax Rate (%)
-17.2
13.4
6.71
15.68
16.62
17.02
22.36
16.87
15.62
13.13
5.06
4.76
7.53
8.23
9.26
8.28
- -
Profit Margin (%)
-27
25
44
64
85
76
64
40
17
- -
15
24
19
16
15
7
-13
Working Capital
- -
- -
- -
- -
- -
- -
- -
- -
- -
- -
- -
- -
- -
- -
- -
- -
- -
LT Debt
101
127
109
126
152
140
142
120
96
77
89
102
91
84
82
73
52
Total Equity
- -
33.2
17.22
38.73
34.51
34.7
47.2
34.55
41.57
44.79
14.65
12.76
23.56
29.06
33.85
32.61
- -
Return on Invested Capital (%)
- -
32.31
15.62
39.2
36.72
36.45
50.01
38.71
43.58
48.29
15.91
13.27
24.27
30.64
36.55
35.01
- -
Return on Capital (%)
-39.79
37.4
18.59
41.65
37.54
36.43
49.98
38.71
43.58
48.26
15.9
13.25
24.25
30.63
36.55
35.01
- -
Return on Common Equity (%)

Capital Structure

CHF

•

in mil. unless spec.
Jun'25
Dec'25
Jun'26
ST Debt
- -
- -
- -
LT Borrowings
- -
- -
- -
LT Finance Leases
- -
- -
- -
Preferred Equity and Hybrid Capital
- -
- -
- -
Shares Outstanding
3
3
3
Market Capitalization
703
623
566

Working Capital

CHF

•

in mil. unless spec.
Jun'25
Dec'25
Jun'26
Total Current Assets
80
110
85
Cash, Cash Equivalents & STI
16
53
22
Accounts Receivable, Net
39
41
36
Inventories
4
4
3
Total Current Liabilities
87
103
98
Payables & Accruals
- -
- -
- -
ST Debt
- -
- -
- -
Deferred Revenue
- -
- -
- -

Growth Rates

CHF

•

in mil. unless spec.

(avg. rate of change)

10 years
5 years
1 year
Total Equity
-5.61%
-3.6%
-10.96%
Free Cash Flow
6.37%
23.01%
1.33%
Net Income, GAAP
1.49%
19.46%
-10.57%
Sales/Revenue/Turnover
0.78%
4.72%
0.03%
Total Cash Common Dividend
- -
- -
9.15%

Semi-annual Revenue

CHF

•

in mil. unless spec.

Year

H1
H2
FY
2024
- -
- -
327
2025
- -
- -
327
2026
- -
- -
- -

Semi-annual Earnings Per Share

CHF

•

in mil. unless spec.

Year

H1
H2
FY
2024
- -
- -
10.1
2025
- -
- -
9.03
2026
- -
- -
- -

Semi-annual Dividends Per Share

CHF

•

in mil. unless spec.

Year

H1
H2
FY
2024
- -
- -
11
2025
- -
- -
12
2026
- -
- -
- -
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Business
APG|SGA SA, Switzerland's leading provider of outdoor advertising services, operates as a holding company through subsidiaries engaged in out-of-home media solutions including digital, analogue, mobile and interactive formats; analogue and digital advertising panels such as pasted posters, illuminated posters, electronic ePanels (including F4, F12, F200, F24 formats), full HD screens and programmatic advertising like ChannelOOH and Next level DOOH; mobile targeting solutions including aymo; live communications encompassing sampling, fundraising, brand presentations and pop-up stores; real estate services such as procurement, installation and maintenance of urban street furniture, waiting shelters, city map fixtures and guidance systems; and exclusive management and leasing of advertising, distribution and promotional spaces in public transport venues. The company serves local, national and international advertisers, private property owners and the public sector primarily in Switzerland, where it holds a 63% market share with 150,000 analogue and digital spaces across streets, squares, railway stations, airports, shopping centres, mountains and public transport, as well as in Serbia with a 46% market share through subsidiary Alma Quattro d.o.o.; it targets high-visibility locations for maximum reach and performance measurement via tools like SPR+. Founded in 1900 and headquartered in Geneva, Switzerland, APG|SGA lists on the SIX Swiss Exchange (ticker: APGN.SW; London: 0QN0.L) with 500 employees in Switzerland and 50 in Serbia, generating CHF 325.6 million in revenue as of 2023 through subsidiaries including Allgemeine Plakatgesellschaft AG, Swissplakat AG, Swiss Poster Research Plus AG and APG|SGA Rail. In 2024, NZZ acquired a 25% strategic stake from JCDecaux SE and Pargesa Asset Management S.A. at CHF 220 per share, positioning it as the largest shareholder while JCDecaux retains 16.44% and Pargesa 13.86%; the company also installed Europe's highest-altitude ePanels on Jungfraujoch at 3,454 metres and received the EcoEnterprise Certificate for sustainability; earlier changes include Nico Benz-Müller's appointment as CFO in 2024, Dr. Dominik Franke's role as CITO in 2023 and Claudia Fischbacher's addition to the management board in 2022.