- Business
- Fastbase, Inc. Fastbase Inc. (FBSE) provides data-driven marketing software and analytics tools for B2B sales and lead generation; its core platform identifies anonymous website visitors in real-time, revealing company names, contact details, email addresses, and LinkedIn profiles; key products include WebLeads AI, a Google Analytics add-on for mobile tracking and lead identification, Leads Navigator offering on-demand business contacts and over 300 million Google Business Profiles from Google Maps, and AI-enhanced services for optimizing Google Ads performance through machine learning and predictive analytics. The company, founded in 2015 and headquartered in Wilmington, Delaware with operations referenced in New York, targets small and medium-sized businesses globally in the web analytics and advertising services industry. Recent developments encompass the 2023 launches of WebLeads 9.0 for enhanced mobile web tracking, Leads Navigator expansions for business contacts, and Google Maps data integration; Fastbase announced AI integration into its IT services portfolio in September 2023 to boost digital marketing ROI, while earlier acquiring a strategic stake in blockchain firm Etheralabs in 2022 and divesting control of related entity Polomar Health Services, Inc. via a December 2023 stock sale.