- Business
- freenet AG is a leading German network-independent telecommunications and digital lifestyle provider headquartered in Büdelsdorf, Germany. Founded in 1999, the company operates primarily in Germany through three main segments: Mobile Communications, TV and Media, and Other/Holding. Its Mobile Communications segment offers a comprehensive range of services including marketing and sales of mobile voice and data services sourced from network operators such as Deutsche Telekom, Vodafone, and Telefonica Deutschland; the sale and distribution of mobile devices; additional mobile data communication services; and planning, construction, installation, and maintenance of WiFi networks. The TV and Media segment provides digital antenna TV (DVB-T2 HD) services under the freenet TV brand, IPTV services through its subsidiary Exaring AG which operates the waipu.tv platform, and broadcast-related solutions for business clients in radio and media sectors. The Other/Holding segment includes portal services such as e-commerce and advertising; payment services; distribution of digital products and entertainment formats for mobile devices; communication development solutions; IT solutions; and other supporting services.
Recent major company developments include the acquisition of Exaring AG, which significantly expanded freenet's IPTV business, making waipu.tv the fastest-growing IPTV service in Germany. Freenet has secured long-term contracts with major network operators, reinforcing its multi-year planning security and offering enhanced flexibility to customers. The company has also undertaken a strategic shift to diversify from its traditional mobile communications core, which remains profitable, by aggressively growing its TV and media segment. This transition is reflected in record financial results for 2024, including a consolidated revenue of approximately EUR 2.48 billion, EBITDA of EUR 521.5 million (up 3.5% from the prior year), and free cash flow of EUR 292.3 million, positively impacted by one-off IP address sales. Furthermore, freenet launched a EUR 100 million share buyback program in 2025 to enhance shareholder value. Leadership changes include the recruitment of a new CEO, Robin Harries, who will lead the company starting August 2025, bringing expertise in mobile markets, marketing, sales, and digital transformation.
Freenet AG targets primarily consumer and business customers within Germany, positioning itself as a comprehensive digital lifestyle provider beyond traditional telecom. Its portfolio emphasizes integrated service offerings across mobile communications, IPTV, and digital content, supported by a strong multichannel sales and customer management approach. The company continues to expand its footprint in the IPTV space, capitalizing on the growing demand for digital television delivery and diversified entertainment services, while maintaining a stable and crisis-resistant mobile communication business. This dual focus supports freenet's growth strategy to increase shareholder returns and market presence in the evolving telecommunications and digital media landscape.