Subaru Corporation
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- Subaru Corporation (FUJHY) manufactures and sells Subaru-brand passenger cars, SUVs, wagons, sedans, and sports vehicles equipped with core technologies including the horizontally-opposed boxer engine, Symmetrical All-Wheel Drive (AWD), Subaru Global Platform, and EyeSight driver-assist system; it also produces aerospace components such as helicopters, trainers, unmanned aerial vehicles, and parts for Boeing 777 and 787 aircraft. The company offers a diverse lineup encompassing battery electric vehicles (BEVs) like the Solterra (also marketed as EVOLTIS) and upcoming models such as the Uncharted and Trailseeker; hybrid electric vehicles (HEVs) including next-generation Forester and Crosstrek hybrids; popular SUVs like Outback, Ascent, and Crosstrek; sports models such as BRZ and WRX; and OEM supply vehicles. Subaru provides repair services, parts, and advanced safety features across primary, active, preventive, passive, and connected safety domains, targeting individual consumers, fleets, and government entities with an emphasis on enjoyment, peace of mind, and zero fatal accidents by 2030. Founded in 1953 and headquartered at Ebisu Subaru Bldg. in Shibuya-ku, Tokyo, Japan, the company--formerly Fuji Heavy Industries until its name change in April 2017--operates manufacturing facilities primarily in Japan, including Gunma and Yajima plants, with key production at Subaru of Indiana Automotive in the U.S.; it maintains sales and distribution networks in North America, Europe, Japan, Australia, China, and other regions. Subaru serves global markets through subsidiaries like Subaru of America and Subaru of Europe, focusing on SUVs and sports models in high-demand areas such as the U.S., while expanding electrified offerings via the alliance with Toyota Motor Corporation, which holds a 20% stake and collaborates on BEV platforms, joint production of four BEV SUVs by end-2026, hybrid systems, and next-generation BRZ sports cars. The aerospace division supports the Japan Self-Defense Forces and international partners like Boeing and Lockheed Martin. In recent developments, Subaru announced a New Management Policy for 2025-2026 emphasizing flexibility and expandability amid BEV transition uncertainties, including joint BEV development and production with Toyota, next-generation HEV models, and enhanced production capabilities; it launched the all-new BEV Subaru Uncharted, obtained ISO 26262 certification for next-generation EyeSight SoC development, and began test operations of manufacturing equipment with all-solid-state batteries. The company executed organizational changes effective December 1, 2025, April 1, 2025, August 1, 2025, and July 1, 2025, to bolster battery business, monozukuri innovation, and connected technologies; it expanded renewable energy at Gunma Yajima Plant via off-site PPA, achieved CO2-free electricity at Gunma Main Plant, and collaborated with Kajima Corporation on vehicle-infrastructure autonomous driving tests using optical fiber sensing. Subaru also established SUBARU nw Sight as a joint human resources venture and partnered on synthetic fuel initiatives for carbon-neutral engine vehicles.
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