Simplicity Holding Limited is an investment holding company primarily engaged in the operation of casual dining full-service restaurants in Hong Kong. The company operates through Chinese Cuisine, Thai Cuisine, Malaysian Cuisine, Food Ingredients and Beverages Operations, and Aircraft’s Engine Stand Repairing and Maintenance Services and Other Related Services segments; it runs restaurants under the Marsino brand for Chinese cuisine, Grand Avenue and 555 Thai Fusion brands for Thai cuisine, and Baba Nyonya brand for Malaysian cuisine, while also providing agency services for the sale of noodles and food ingredients, sales of wine to third parties, aircraft engine stand repairing and maintenance services, warehouse storage services, and logistics services for aircraft engines. Founded in 2003 and headquartered at 35/F, Central Plaza, 18 Harbour Road, Wan Chai, Hong Kong, Simplicity Holding focuses on the consumer discretionary sector, targeting local diners with diverse ethnic cuisines and supplementary services to external customers. In the fiscal year ended March 31, 2025, the company reported revenue of HK$97.76 million but recorded a net loss of HK$20.85 million, reflecting ongoing challenges amid a shift from profitability in the prior year.