Trolley General Trading Company K.S.C.C.

Trolley General Trading Company K.S.C.C.

KKSE:TROLLEY
873.00
KWF
+13.00
(+1.51%)
10.02EPS
250.25BMarket Cap
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Capital Structure

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Company Description

CEO
Mohammed Yaqoub Boodai
Full Time Employees
1,475
Sector
Retail trade
Industry
Food retail
Address
Kuwait City Kuwait
IPO Date
Mar 25, 2026
Business
Trolley General Trading Company K.S.C.C. is a Kuwait-based convenience and grocery retailer operating modern multi-format retail store networks across the Middle East. Founded in 2010 and headquartered in Kuwait City, Kuwait, the company operates as a subsidiary of Yaqoub Abdullah Boodai Holding Company. The company retails and distributes a comprehensive range of everyday consumer goods and convenience services through its flagship premium Trolley convenience stores and value-oriented Baqala outlets situated in high-density locations, including fuel service stations, university campuses, shopping centers, and residential communities throughout Kuwait and the Kingdom of Saudi Arabia. The company's primary product and service offerings comprise packaged grocery goods, ambient foods, and pantry essentials; ready-to-eat fresh meals, bakery items, sandwiches, and specialty slush beverages marketed under its proprietary Goodness brand; fresh dairy products, beverages, chilled produce, and frozen items; confectionery, chocolates, packaged snacks, and premium imported specialty goods; freshly brewed specialty coffee, teas, and customized hot beverages through its dedicated Grab coffee in-store café modules; non-alcoholic cold beverages, juices, and energy drinks; personal care products, hygiene goods, and household necessities; telecommunications recharge vouchers and mobile services; on-site ATM and cash access points; and omnichannel quick-commerce delivery services fulfilled via the proprietary Trolley mobile application and third-party delivery platforms. In recent corporate developments, Trolley General Trading Company K.S.C.C. completed its Initial Public Offering and successfully listed its shares on the Premier Market of Boursa Kuwait in March 2026 under the ticker TROLLEY, raising approximately KWD 59.5 million through a secondary share offering that achieved an oversubscription rate of 15.2 times. The company has substantially broadened its operational scale, expanding its store network to approximately 250 locations across Kuwait and Saudi Arabia. This regional growth is supported by an ongoing strategic alliance with Tas'helat Marketing Company, a joint venture between Saudi Aramco and TotalEnergies, facilitating the rollout of convenience retail outlets across service station networks in the Kingdom of Saudi Arabia, alongside existing retail management agreements at Kuwait National Petroleum Company service stations.