- Business
- Mips AB (publ) (Ticker: MPZAY) develops, manufactures, and sells helmet-based safety systems that protect against rotational motion to the brain; its core MIPS Brain Protection System (BPS) features a low-friction layer enabling multi-directional movement between the head and helmet, sold as an ingredient brand to over 150 global helmet manufacturers for integration into their products. The company offers solutions across sport helmets including bike, snow, equestrian, and team sports variants, as well as moto helmets for on-road, off-road, scooter, snowmobiling, and high-speed activities; other helmets cover climbing, snowmobiling, and white-water rafting, while safety helmets target construction, manufacturing, mining, oil industries, military, police, and rescue services. Founded in 1996 and headquartered in Täby, Sweden, with a subsidiary in China for manufacturing and customer support, Mips operates globally in North America, Europe, Asia, and Australia, serving the consumer discretionary leisure products sector through partnerships with leading helmet brands. Recent developments include the acquisition of the GlideWear brand and associated patent rights to enhance its technology portfolio, alongside updated long-term financial targets announced in its year-end report for 2024 and sustained organic growth reported in quarterly results through 2025. Mips maintains its ingredient brand model, with components produced by sub-suppliers in China and rigorous R&D conducted in collaboration with institutions like KTH Royal Institute of Technology and Karolinska Institute.