- CEO
- Kim Teng Ng
- Full Time Employees
- 8,719
- Sector
- Retail trade
- Industry
- Food retail
- Address
- Jementah Malaysia
- IPO Date
- May 23, 2025
- Business
- Eco-Shop Marketing Berhad is a Malaysia-based value-retail company engaged in the operation and management of budget and fixed-price chain stores, providing an extensive assortment of everyday household products, fast-moving consumer goods, and lifestyle essentials. The company retails goods across diverse product categories, including: packaged foods and beverages, comprising canned foods, instant noodles, snacks, biscuits, confectionery, condiments, seasonings, and beverages; household cleaning and maintenance supplies, comprising laundry detergents, dishwashing liquids, floor cleaners, sponges, garbage bags, and room fragrances; kitchenware and home storage, comprising plastic containers, food storage solutions, cookware, dinnerware, cutlery, and kitchen utensils; personal care, toiletries, and cosmetics, comprising hair care, oral care, bath products, skin care items, and grooming accessories; stationery, paper products, and office supplies, comprising notebooks, writing instruments, adhesives, desk accessories, and art supplies; hardware, DIY tools, and electrical goods, comprising hand tools, fasteners, garden tools, batteries, lighting accessories, and automotive care items; toys, festive items, and fashion accessories, comprising children's toys, party items, hair accessories, and seasonal decorations; and pet care supplies, comprising pet treats, toys, bowls, and grooming tools. The company markets both national third-party brands and proprietary private-label products through its widespread physical retail footprint and digital e-commerce platforms. Founded in 2003 and headquartered in Jementah, Segamat, Johor, Malaysia, the company primarily serves value-conscious consumers across Peninsular and East Malaysia. In recent corporate developments, the company converted into a public limited entity to facilitate an initial public offering (IPO) on the Main Market of Bursa Malaysia, supported by growth capital from private equity firm Creador; accelerated its nationwide retail expansion across suburban and secondary markets; invested in new centralized warehousing and automated logistics distribution infrastructure; launched a dedicated digital membership and customer loyalty mobile application; and diversified its retail operations by introducing complementary sub-formats, including the lifestyle-oriented Eco-Plus store concept and the in-store Eco-Bakery line.