- CEO
- Wee Seng Quek
- Sector
- Consumer durables
- Industry
- Home furnishings
- Address
- Muar Malaysia
- IPO Date
- Feb 23, 2021
- Business
- Mobilia Holdings Berhad is an investment holding company that, through its subsidiaries, designs, manufactures, and exports wooden home furniture products under original design manufacturing (ODM), original equipment manufacturing (OEM), and in-house specifications. The company operates primarily through a furniture manufacturing and sales segment encompassing product development, computerized drafting, raw material procurement, timber processing, assembly, and surface finishing. Its product portfolio comprises dining room furniture, including dining tables, dining chairs, dining benches, bar stools, buffets, and sideboards; living room furniture, consisting of coffee tables, console tables, television cabinets, end tables, side tables, and accent seating; bedroom furniture, comprising bed frames, nightstands, dressers, chests of drawers, and wardrobes; and home office and occasional wooden furnishings. Mobilia manufactures its products primarily utilizing solid rubberwood alongside engineered wood panels and customized upholstery finishes. The company distributes its products globally to furniture wholesalers, retail chain operators, and brand owners across more than 40 countries throughout North America, Asia, Europe, Australasia, South America, and the Middle East, while also serving the domestic Malaysian market. Founded in 2010 and headquartered in Muar, Johor, Malaysia, the company conducts its primary operations through its wholly owned subsidiary, Mobilia International Sdn. Bhd. In recent developments, Mobilia has advanced its operational expansion through the completion and commissioning of new manufacturing blocks and warehouse facilities at its Muar headquarters to increase total production capacity and improve supply chain fulfillment. The company has also accelerated factory automation by integrating automated computer numerical control (CNC) woodworking machinery and semi-automated spraying lines to optimize manufacturing precision and reduce reliance on manual labor. Additionally, Mobilia has implemented environmental sustainability measures by installing industrial rooftop solar photovoltaic (PV) systems across its manufacturing facilities to lower carbon emissions and reduce energy operating costs, alongside expanding its eco-friendly, minimalist engineered wood collections targeted at major North American and European export markets.