- CEO
- Mazatul Aini Shahar binti Abdul Malek
- Full Time Employees
- 1,166
- Sector
- Process industries
- Industry
- Agricultural commodities/Milling
- Address
- Kuala Lumpur Malaysia
- IPO Date
- Jun 2, 2011
- Business
- MSM Malaysia Holdings Berhad is a Malaysia-based investment holding company primarily engaged in the manufacturing, refining, packaging, marketing, and distribution of refined sugar products, sugar syrups, and sugar-related by-products. The company operates through two core business segments: Sugar, which encompasses the procurement of raw sugar as well as the refining, packaging, and commercial sale of refined cane sugar; and Logistics and Others, which manages downstream transportation, distribution, and warehousing operations. Its product portfolio, marketed primarily under the household brand Gula Prai, comprises white refined granulated sugar across coarse and fine grain specifications; premium specialty sugars, including soft brown sugar, demerara sugar, caster sugar, icing sugar, and cube sugar; liquid sugars and industrial syrups, including sucrose liquid sugar, invert sugar syrup, and golden syrup; specialty retail lines such as Gula Super; and industrial by-products, including molasses utilized in animal feed, fermentation, and agricultural manufacturing. MSM provides bulk packaging and custom sweetener formulations to consumer retail chains, institutional wholesalers, food and beverage conglomerates, bakeries, confectioneries, and pharmaceutical manufacturers. Geographically, the company serves the domestic Malaysian market alongside export destinations across the Asia-Pacific region and the Middle East, including Singapore, China, Vietnam, the Philippines, Indonesia, South Korea, Japan, Taiwan, and New Zealand. Its principal operating subsidiaries include MSM Prai Berhad, MSM Sugar Refinery (Johor) Sdn Bhd, and MSM Logistics Sdn Bhd. Headquartered in Kuala Lumpur, Malaysia, the enterprise traces its origins to the founding of Malayan Sugar Manufacturing Company Berhad in 1959, was incorporated in its current holding structure in 2011, and operates as a publicly listed subsidiary of FGV Holdings Berhad. In recent operational developments, MSM Malaysia Holdings completed comprehensive debottlenecking, boiler upgrades, and throughput optimization at its MSM Sugar Refinery Johor facility to increase capacity utilization and export production efficiency. The company also expanded its commercial product suite with the market rollout of Gula Super, strengthened export supply agreements across key regional markets, and implemented group-wide sustainability measures centered on energy conservation, Bonsucro-aligned sustainable raw sugar sourcing, and supply chain rationalization.