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  2. •

    Communication Services

  3. •

    Advertising Agencies
Propel Media, Inc.

Propel Media, Inc.

PROM
Propel Media, Inc.US flagOther OTC
1.20
USD
-0.05
- -
300.01MMarket Cap
Propel Media, Inc.
PROM
(Other OTC)

Recent

price

1.20

P/E

ratio

- -

div

yld

- -

ROIC.AI

2005
2006
2007
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017
TTM
FRC
- -
- -
- -
- -
- -
- -
- -
1.18
0.61
0.58
0.32
0.24
0.35
0.36
Revenue per Share
-0.01
0.64
0.01
0.67
-0.09
-0.09
-0.01
-0.14
- -
0.19
0.15
- -
- -
0.04
Basic EPS, GAAP
- -
-0.41
-0.48
-0.32
-0.08
-0.07
-0.01
-0.17
-0.03
0.19
0.05
0.04
0.06
0.08
Free Cash Flow per Basic Share
- -
- -
- -
- -
- -
- -
- -
- -
- -
0.19
0.35
- -
- -
- -
Dividend per Share
-0.01
0.64
0.45
-0.4
-0.49
-0.58
-0.04
0.02
- -
0.02
-0.21
-0.2
-0.21
-0.14
Book Value per Share
0.16
51.39
36.09
-0.23
-0.32
-0.41
-0.01
0.21
0.1
-0.02
-0.22
-0.2
-0.22
-0.14
Tangible Book Value per Share
- -
1
1
1
1
1
8
20
42
154
243
250
250
250
Basic Weighted Avg Shares
- -
- -
- -
- -
- -
- -
- -
24
25
89
79
61
89
90
Sales/Revenue/Turnover
- -
- -
- -
- -
- -
- -
- -
-7.54
0.69
32.31
24.01
27.52
33.74
34.57
Operating Margin (%)
- -
- -
- -
- -
- -
- -
- -
1
1
1
2
2
2
2
Depreciation Expense
- -
- -
- -
1
- -
- -
- -
-3
- -
29
36
1
- -
10
Net Income, GAAP
- -
7.87
- -
- -
- -
- -
- -
- -
- -
- -
- -
87.03
102.04
64.88
Effective Tax Rate (%)
- -
- -
- -
- -
- -
- -
- -
-12.01
-0.73
32.31
45.33
0.95
-0.41
10.68
Profit Margin (%)
- -
39
39
- -
- -
- -
- -
4
4
1
-7
-4
-1
-7
Working Capital
- -
- -
- -
- -
- -
- -
- -
- -
- -
- -
69
66
61
44
LT Debt
- -
31
31
- -
- -
- -
- -
5
18
3
-50
-48
-48
-27
Total Equity
- -
-1.6
- -
- -
- -
- -
- -
- -
- -
- -
- -
8.7
-2.82
39.57
Return on Invested Capital (%)
- -
165.87
- -
608.04
- -
- -
- -
- -
- -
- -
- -
2.5
-1.97
47.04
Return on Capital (%)
- -
- -
1.67
- -
- -
- -
- -
- -
-69.92
2,000.35
- -
- -
- -
- -
Return on Common Equity (%)

Capital Structure

FRC

•

in mil. unless spec.
Dec'17
Mar'18
Jun'18
ST Debt
6
66
12
LT Borrowings
61
- -
44
LT Finance Leases
- -
- -
- -
Preferred Equity and Hybrid Capital
- -
- -
- -
Shares Outstanding
250
250
250
Market Capitalization
585
675
585

Working Capital

FRC

•

in mil. unless spec.
Dec'17
Mar'18
Jun'18
Total Current Assets
16
17
11
Cash, Cash Equivalents & STI
5
9
3
Accounts Receivable, Net
10
7
7
Inventories
- -
- -
- -
Total Current Liabilities
17
80
19
Payables & Accruals
9
7
6
ST Debt
6
66
12
Deferred Revenue
2
1
1

Growth Rates

FRC

•

in mil. unless spec.

(avg. rate of change)

10 years
5 years
1 year
Total Equity
-585.8%
-352.35%
-1.24%
Free Cash Flow
114.67%
-545.52%
57.93%
Net Income, GAAP
-385.45%
-3,194.21%
-162.48%
Sales/Revenue/Turnover
- -
54.17%
44.82%
Total Cash Common Dividend
- -
- -
- -

Quarterly Revenue

FRC

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2016
15
16
14
17
61
2017
19
22
22
26
89
2018
21
20
- -
- -
- -

Quarterly Earnings Per Share

FRC

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2016
- -
- -
- -
- -
- -
2017
0.01
0.01
0.01
- -
- -
2018
0.02
0.05
- -
- -
- -

Quarterly Dividends Per Share

FRC

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2016
- -
- -
- -
- -
- -
2017
- -
- -
- -
- -
- -
2018
- -
- -
- -
- -
- -
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Business
Propel Media, Inc. (OTCMKTS: PROM) operates as a diversified online advertising company focused on performance-based digital marketing solutions in the United States and internationally. The company delivers targeted advertising through its proprietary Propel Media Platform, which supports video, display, and text-based ads via a self-serve platform and managed services option; it primarily reaches users within its owned and operated member-based network. Propel Media also operates the DeepIntent platform, providing data-driven programmatic advertising integrated with data management capabilities, including first-party CRM data, third-party user data, and real-time consumer interest analysis via natural language processing algorithms. Founded in 2006 and headquartered in Irvine, California, the company serves advertisers seeking customer acquisition across desktop, mobile, tablet, and connected TV environments. In June 2017, Propel Media acquired DeepIntent Technologies, Inc., enhancing its programmatic capabilities and expanding into advanced data-driven ad targeting for large brands and agencies. As of Q3 2025, the company agreed to be acquired by Vitruvian Partners for $1.451 per share, with proceeds received subsequent to quarter-end and potential additional payments from escrow related to debt and working capital adjustments. Propel Media maintains a lean operation with approximately 55 employees and trades on the OTC Markets under the ticker PROM.