Priority Technology Holdings, Inc.
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- Priority Technology Holdings, Inc. (NASDAQ: PRTH) provides integrated payments and banking-as-a-service solutions to small and medium-sized businesses, corporations, and enterprises in the United States; its core offerings encompass merchant acquiring services for business-to-consumer transactions, business-to-business accounts payable automation, embedded payments and treasury management platforms, payables processing with card rewards and early payment discounts, transparent banking solutions featuring same-day funding, and microservices-based payment infrastructure delivered via proprietary software platforms such as Vortex Cloud; the company serves banks, financial institutions, independent sales organizations, independent software vendors, merchants, manufacturers, retailers, and sectors including automotive dealerships and sports entertainment. Founded in 2005 and headquartered in Alpharetta, Georgia, Priority Technology Holdings operates three primary segments—SMB Payments, B2B Payments, and Enterprise Payments—processing over $130 billion in annual transaction volume for 1.2 million customers while managing $1.2 billion in account balances. Recent developments include the August 2025 acquisition of Boom Commerce assets to enhance enterprise customer acquisition and value-added services, the October 2025 acquisition of Dealer Merchant Services assets including revenue agreements and customer relationships in the auto and truck dealership sector financed partly by a $35 million expansion of its $1.0 billion syndicated term loan, a $50 million delayed draw term loan facility for residual and loan receivables financing, the 2023 acquisition of Plastiq to expand B2B payments and spend management capabilities, and a November 2025 preliminary non-binding buyout proposal from an investor group led by Chairman and CEO Thomas Priore valuing remaining shares at $6.00 to $6.15 each.
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