RE/MAX Holdings, Inc.
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- RE/MAX Holdings, Inc. operates as a global franchisor in the real estate industry, primarily franchising real estate brokerages under the RE/MAX brand and mortgage brokerages in the U.S. under the Motto Mortgage brand. The company's core products and services include real estate brokerage franchising, residential and commercial property services encompassing single-family homes, townhouses, multi-family units, vacation rentals, and vacant land; mortgage brokerage franchising and loan processing services provided through its Wemlo subsidiary to the Motto network; and ancillary products and services offered to its franchise networks. RE/MAX Holdings supports over 145,000 agents across nearly 9,000 offices in more than 110 countries and territories, with Motto Mortgage operating over 250 offices in more than 40 U.S. states. Founded in 1973 and headquartered in Denver, Colorado, the company generates revenue primarily through franchise fees, annual agent dues, broker fees based on transaction volumes, and ancillary service fees. In the most recent period, RE/MAX Holdings executed several significant strategic initiatives. The company has focused on operational efficiencies, resulting in improved profit and margin performance for multiple consecutive quarters. In 2024, it restructured support services to enhance customer experience and streamlined operations through a reorganization and staff reductions initiated in 2023. RE/MAX has expanded its mortgage lending division, Motto Mortgage, which continues to grow with an increasing number of offices. Additionally, the company introduced new optional economic models (Appreciate and Ascend) for U.S. franchisees to improve agent recruitment and retention. Leadership was strengthened by appointing industry veterans Vic Lombardo as President of Mortgage Services and Tom Flanagan as Chief Digital Information Officer. RE/MAX also completed its settlement obligations related to buyer agent commission lawsuits, totaling $55 million, allowing the firm to concentrate on rebuilding cash reserves and advancing new revenue opportunities. The company leverages technology platforms like MAX/Tech powered by kvCORE to support lead management, marketing, and transaction processing services for its real estate agents globally. RE/MAX Holdings operates through three main business segments: Real Estate, Mortgage, and Marketing Funds. The Real Estate segment involves global franchising of real estate brokerages and related services, the Mortgage segment covers U.S. mortgage brokerage franchising through Motto Mortgage and related fintech services, and the Marketing Funds segment includes funds generated through franchise activities to support marketing and growth initiatives. The firm's extensive global footprint and diversified real estate and mortgage franchise offerings position it as one of the leading entities in its industry worldwide. The company is publicly traded under the ticker symbol RMAX and has continually emphasized enhancing agent productivity, technology adoption, and providing comprehensive support to its franchise network worldwide. RE/MAX Holdings’ growth strategy includes strengthening brand awareness, expanding ancillary services, and pursuing revenue growth through agent count increases and enhanced economic models for franchisees. This comprehensive operational and strategic profile reflects RE/MAX Holdings’ status as a dominant multinational franchise operator in real estate brokerage and mortgage services with ongoing initiatives aimed at growth, efficiency, and expanded market presence as of late 2025.
Home Sales Pick Up in June as Inventory Growth Stays Measured
REMAX MAY 2026 NATIONAL HOUSING REPORT
REMAX Launches New Program to Connect Agents with Golf-Focused Buyers and Sellers
$HAREHOLDER ALERT: The M&A Class Action Firm Continues to Investigate the Merger--TMHC, KORE, RMAX, and EEX
Are CZR, RMAX, TBRG, SILA Obtaining Fair Deals for their Shareholders?
Are CZR, RMAX, TBRG, SILA Obtaining Fair Deals for their Shareholders?
$RMAX Stock Notification: Current Shareholder of RE/MAX? Contact BFA Law about its Ongoing Investigation into the Board Over $13.80 per share Merger
RMAX Legal Claims: The RE/MAX Board may have Breached its Fiduciary Duties to Investors – Contact BFA Law about its Pending Investigation into the Merger
RMAX Legal Claims: The RE/MAX Board may have Breached its Fiduciary Duties to Investors – Contact BFA Law about its Pending Investigation into the Merger
Are SILA, TBRG, RMAX, GDOT Obtaining Fair Deals for their Shareholders?
Are SILA, TBRG, RMAX, GDOT Obtaining Fair Deals for their Shareholders?
RMAX Shareholder Notification: RE/MAX Holdings $13.80 Merger Announcement Triggers Investigation into the Board on behalf of Current Shareholders – Contact BFA Law
$RMAX Securities News: BFA Law is Investigating the RE/MAX Holdings Merger – Current Shareholders are Notified to Contact the Firm
$RMAX Securities News: BFA Law is Investigating the RE/MAX Holdings Merger – Current Shareholders are Notified to Contact the Firm
RMAX Investor Alert: Did the RE/MAX Holdings Board Breach its Duties to Investors? BFA Law Notifies Current Shareholders of the Pending Investigation into Merger
Are TBRG, RMAX, GBTG Obtaining Fair Deals for their Shareholders?
Are TBRG, RMAX, GBTG Obtaining Fair Deals for their Shareholders?
$RMAX Shareholder Announcement: The RE/MAX Holdings Board may have Breached its Fiduciary Duties in Upcoming Merger – Contact BFA Law about its Pending Investigation
RMAX Inquiry News: RE/MAX Holdings Investors are Notified of BFA Law's Ongoing Investigation into the Company's Potential Misstatements – Contact the Firm if You Lost Money
RMAX Merger Investigation: RE/MAX Holdings Merger Announcement Triggers Investigation Over $13.80 Offer Price – Shareholders Urged to Contact BFA Law