- CEO
- Steven J. Pelton
- Full Time Employees
- 52
- Sector
- Consumer Cyclical
- Industry
- Restaurants
- Address
- 210 Shields Court Toronto ON Canada L3R 8V2
- IPO Date
- Sep 16, 2009
- Business
- Aegis Brands Inc. (TSX: AEG; OTC: SCUPF) operates as a Canadian food and beverage company focused on franchised and corporate-owned restaurants, primarily through its St. Louis Bar & Grill brand; it provides franchise royalties, advertising fund contributions, and other service fees from over 75 locations across Canada, alongside sales of signature products including chicken wings, fries, and garlic dill sauce through corporate outlets and online channels. The company, founded in 1975 and headquartered at 703 Evans Avenue, Suite 501, Etobicoke, Ontario, M9C 5E9, previously managed brands such as Bridgehead Coffee (sold January 29, 2024), Second Cup Coffee Co. (sold September 23, 2021), and Hemisphere Cannabis (sold April 27, 2021), but now centers operations on St. Louis Bar & Grill following its acquisition of substantially all assets of the St. Louis franchise business on November 17, 2022, for $50 million in cash financed via debt and convertible debentures that were subsequently converted to equity in January 2023. Recent developments include store renovations and transfers planned through 2025 and into 2026 to boost sales, new store outperformance supporting a 2026 expansion pipeline, a late third-quarter 2025 sales rebound, and upcoming October 2025 consumer product launches of St. Louis Dill St. Wing Chips alongside limited-time promotions for garlic dill sauce.