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Simei Media Co., Ltd. Class A

Simei Media Co., Ltd. Class A

SSZSE:002712
4.98
CNY
+0.16
(+3.32%)
-0.08EPS
2.26BMarket Cap
Simei Media Co., Ltd. Class A
SZSE:002712
(Shenzhen Stock Exchange)

Recent

price

4.98

P/E

ratio

- -

div

yld

0.74%

ROIC.AI

2010
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022
2023
2024
2025
TTM
CNY
2.83
3.67
3.89
4.39
5
17.1
8.1
13.77
8.38
5.31
7.01
7.66
7.2
10.21
11.35
14.11
15.18
Revenue per Share
0.19
0.24
0.25
0.23
0.16
0.61
0.3
0.76
0.05
0.08
-2.04
0.1
-0.7
-0.25
-0.06
-0.11
-0.09
Basic EPS, GAAP
0.24
0.33
0.17
0.07
-0.88
2.08
0.79
-0.68
0.33
1.05
-0.24
0.13
-0.53
-0.6
-0.22
-0.01
- -
Free Cash Flow per Basic Share
0.04
- -
0.06
- -
0.06
0.09
0.05
0.08
0.11
0.04
0.01
0.02
0.01
0.03
0.04
0.03
0.04
Dividend per Share
0.71
0.95
1.14
1.37
1.91
2.06
3.1
6.09
5.69
5.34
3.36
3.39
2.86
2.6
2.53
2.54
2.54
Book Value per Share
0.71
0.94
1.13
1.35
1.9
1.17
1.77
2.33
2.64
2.52
2.62
2.65
2.8
2.56
2.51
2.53
2.54
Tangible Book Value per Share
373
371
371
373
430
146
472
304
630
565
565
581
581
544
544
544
542
Basic Weighted Avg Shares
1,057
1,363
1,444
1,638
2,151
2,494
3,822
4,187
5,283
2,997
3,961
4,451
4,186
5,559
6,176
7,676
8,232
Sales/Revenue/Turnover
7.84
7.78
8.04
7.02
5.52
4.29
4.65
7.69
5.65
9.02
1.88
2.33
0.39
0.01
0.36
0.15
0.31
Operating Margin (%)
2
2
2
2
2
2
4
6
6
6
6
48
37
32
33
32
- -
Depreciation Expense
70
90
95
84
71
88
142
231
32
46
-1,154
59
-409
-134
-34
-58
-49
Net Income, GAAP
15.77
17.08
23.23
24.3
25.33
25.23
23.73
9.18
40.83
23.79
- -
21.33
- -
- -
- -
- -
- -
Effective Tax Rate (%)
6.65
6.57
6.55
5.13
3.29
3.54
3.7
5.52
0.6
1.55
-29.14
1.33
-9.77
-2.42
-0.55
-0.76
-0.59
Profit Margin (%)
248
339
406
491
800
713
835
1,080
1,320
1,227
1,309
1,340
1,383
1,302
1,298
1,339
1,342
Working Capital
- -
- -
- -
- -
- -
160
89
18
- -
- -
174
104
72
50
27
19
19
LT Debt
264
354
426
510
832
931
1,519
3,295
3,333
3,155
2,001
2,008
1,603
1,467
1,426
1,432
1,434
Total Equity
29.07
28.25
22.23
16.59
9.91
8.65
9.75
8.45
1.02
1.62
- -
2.7
- -
- -
- -
- -
- -
Return on Invested Capital (%)
30.04
28.99
24.29
18.17
9.89
9.07
9.55
8.17
0.93
1.6
- -
2.98
- -
- -
- -
- -
- -
Return on Capital (%)
29.76
29.02
24.25
17.96
10.56
10.04
11.62
9.66
0.96
1.45
-45.65
3.03
-23.19
-9.03
-2.44
-4.23
-3.53
Return on Common Equity (%)

Capital Structure

CNY

•

in mil. unless spec.
Dec'25
Mar'26
Jun'26
ST Debt
629
682
711
LT Borrowings
- -
- -
- -
LT Finance Leases
19
19
19
Preferred Equity and Hybrid Capital
- -
- -
- -
Shares Outstanding
544
544
544
Market Capitalization
3,026
2,857
2,259

Working Capital

CNY

•

in mil. unless spec.
Dec'25
Mar'26
Jun'26
Total Current Assets
2,636
2,816
2,747
Cash, Cash Equivalents & STI
256
294
268
Accounts Receivable, Net
1,658
1,727
1,556
Inventories
57
68
30
Total Current Liabilities
1,297
1,474
1,404
Payables & Accruals
- -
- -
- -
ST Debt
629
682
711
Deferred Revenue
- -
- -
- -

Growth Rates

CNY

•

in mil. unless spec.

(avg. rate of change)

10 years
5 years
1 year
Total Equity
10.86%
-6.13%
0.44%
Free Cash Flow
-108.15%
-162.31%
-95.4%
Net Income, GAAP
-346.68%
-193.11%
70.85%
Sales/Revenue/Turnover
15.25%
14.92%
24.28%
Total Cash Common Dividend
27.52%
29.45%
-7.92%

Quarterly Revenue

CNY

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
1,330
1,476
1,726
1,644
6,176
2025
1,791
1,767
- -
2,193
7,676
2026
2,171
2,100
- -
- -
- -

Quarterly Earnings Per Share

CNY

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
0.01
- -
-0.01
-0.05
-0.06
2025
-0.01
-0.01
- -
-0.08
-0.11
2026
0.01
- -
- -
- -
- -

Quarterly Dividends Per Share

CNY

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
0.01
0.01
0.01
0.01
0.04
2025
0.01
0.01
- -
- -
0.03
2026
0.01
0.01
- -
- -
- -
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Business
Simei Media Co., Ltd. is a China-based advertising and media company founded in 2000 and headquartered in Hangzhou. The company provides comprehensive integrated marketing communication services including brand management; creative advertising; entertainment content marketing; full-spectrum media planning and buying across television, internet, outdoor, radio, and print channels; public relations promotion; digital marketing; and effectiveness measurement. Simei Media also operates in film and television content production and distribution, digital copyright operations such as digital reading, audio content products, short videos, information flow, and social e-commerce services, covering the entire marketing and content industry chain from IP sourcing and content production to marketing promotion. Their client base includes notable brands in various sectors, and the company has established long-term cooperative relationships with prominent clients such as Sanjiu Pharmaceutical and Nars Group. Recent major company developments include the acquisition of a 20% stake in Shanghai KEYI Culture Communication Co., Ltd. as part of its strategic expansion in cultural media. The company also announced plans to acquire another advertising firm for approximately 325 million yuan via a combination of cash and share issuance, indicating an active strategy to bolster its market position through mergers and acquisitions. Moreover, Simei Media is implementing investments in emerging content-driven sectors like automobile-related digital marketing through planned equity acquisitions. Its 2024 revenue rose by over 11% year-on-year to approximately 6.18 billion yuan, although it reported a net loss attributable to shareholders, reflecting ongoing operational adjustments amid business expansion and restructuring efforts. Simei Media operates primarily in the advertising and marketing industry, encompassing segments such as television and internet advertising, outdoor media operations, brand management, and digital copyright services in China. The company is listed on the Shenzhen Stock Exchange (Ticker: 002712.SZ) and continues to evolve its business by integrating traditional advertising with innovative digital and content platforms, targeting both corporate clients and consumers across multiple regions of China. The firm has also experienced notable leadership and shareholder activity, including executive share reduction plans and changes in financial management, consistent with its dynamic corporate growth and governance environment.