XO Group Inc.
XOXO
New York Stock Exchange34.99
USD
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XO Group Inc.
XOXO
(New York Stock Exchange)
Recent
price
34.99
P/E
ratio
- -
div
yld
- -
ROIC.AI
Capital Structure
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in mil. unless spec.Growth Rates
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in mil. unless spec.Quarterly Earnings Per Share
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in mil. unless spec.- Similar Companies
- Business
- XO Group Inc. operates as a digital media and marketplace services company specializing in the wedding, pregnancy, parenting, and local entertainment markets. The company offers a wide range of core products and services including multiplatform media content, digital wedding planning tools and services, and an extensive online marketplace connecting engaged couples with wedding professionals and vendors. Its notable brands include The Knot, WeddingWire, Bodas.net, Matrimonio.com, WeddingWire.in, The Nest, The Bump, GigMasters, How He Asked, and Lasting, which serve customers across North America, Europe, Latin America, and Asia. XO Group’s offerings encompass wedding planning resources, vendor directories, event booking services, and lifestyle content aimed at supporting customers from engagement through early parenting stages. Founded in 1996 and headquartered in New York, the company leverages its digital platforms to generate value for advertisers, service providers, and consumers in the $250 billion global wedding industry. In recent years, XO Group has undergone major developments including a significant merger with WeddingWire in 2018, which resulted in the company becoming privately held and expanding its brand portfolio with a combined global presence in 15 countries. This merger brought together broad complementary networks and diversified product features designed to strengthen its market position and accelerate technological innovation. XO Group has continued to innovate and expand through strategic acquisitions such as the photo-sharing app Veri, enhancing its mobile offerings for wedding day experiences. The company also maintains a strong emphasis on technology-driven solutions, fostering accelerated development and research collaborations to better serve evolving customer needs. The combined company employs over 1,700 employees, consolidating a powerful team across its global operations. XO Group targets the wedding and life event segments primarily, catering to engaged couples, wedding vendors, retailers, and new parents with an integrated lifestyle media approach. The company benefits from a growing digital footprint and diversified revenue streams including advertising, subscription, and service fees. Its leadership and ongoing investments focus on delivering enhanced consumer and professional value, maintaining multiple well-known brands to serve distinct geographic markets and consumer preferences in the evolving event and lifestyle media industry. The company’s strategic initiatives continue to emphasize growth, innovation, and expanded global reach within the online media and event planning sectors. Overall, XO Group Inc. stands as a leading player in online life event media and marketplaces, leveraging an extensive brand portfolio and technological expertise to connect consumers and service professionals worldwide in a rapidly growing industry. Its recent privatization, merger, and acquisitions reflect a strategic commitment to expanding service offerings and market presence across multiple regions and complementary lifestyle stages.
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