- CEO
- Christopher Paul Illman
- Full Time Employees
- 76
- Sector
- Producer manufacturing
- Industry
- Industrial conglomerates
- Address
- 2 Keith Street Tanunda SA Australia 5352
- IPO Date
- May 25, 2004
- Business
- Maggie Beer Holdings Limited (ASX:MBH), formerly Longtable Group Limited, manufactures and sells premium food and beverage products, as well as gifting items, primarily in Australia with international distribution; it operates through Maggie Beer Products, which produces pates including the original Pheasant Farm Pate, fruit pastes, jams, sugo, sauces, verjuice, wine, preserves, non-alcoholic sparkling drinks, and other gourmet items using seasonal Barossa Valley ingredients; and Hampers & Gifts Australia (formerly Hamper Emporium and Gifts Australia), which offers curated hampers and gifts targeting corporate, wellness, Mother's Day, and festive occasions. The company, founded in 2000 and headquartered in Tanunda, South Australia, at 2 Keith Street, supports local communities, dairy farmers, fruit growers, and vegetable producers through its brand philosophy emphasizing quality, sustainability, and provenance; Maggie Beer Products employs over 100 staff across two Barossa sites producing more than 200 award-winning SKUs featured in publications and television. Recent developments include the 2024 divestment of loss-making Paris Creek Farms dairy business to Katoomba Global Foods for $500,000, eliminating over $2 million in annual trading losses and cashflow drag; a $5 million capital raise in October 2025 with major investors Angelo Kotses of Bickfords Group increasing to 19.99% stake and Maurice Crotti of San Remo acquiring 13% for $3 million at a discount; board changes with Sue Thomas and Hugh Robertson stepping down; CEO and CFO roles eliminated in a restructure for cost savings of $1.8 million annualized in 2H FY25 plus $1.7-2.2 million planned for FY26; enhanced e-commerce investments; new HGA collaborations like wellness hampers with Endota and Stray Willow; FY25 revenue growth to $76.3 million despite $24.3 million statutory loss; and a $2.28 million entitlement offer launched December 2025 to bolster the balance sheet amid turnaround efforts positioning for FY26 profitability.