Baosheng Media Group Holdings Limited

Baosheng Media Group Holdings Limited

BAOS
Baosheng Media Group Holdings LimitedUS flagNASDAQ Capital Market
3.25
USD
+0.30
- -
4.99MMarket Cap
2018 Y
2019 Y
2020 Y
2021 Y
2022 Y
2023 Y
2024 Y
2025 Y
Revenue per Share
11.75
12.98
8.66
2.68
1.57
0.6
0.41
- -
Basic EPS, GAAP
6.69
8.13
5.05
-4.62
-15.47
-1.2
-17.51
- -
Free Cash Flow per Basic Share
-5.83
5.66
-2.47
-24.72
0.05
1.45
-1.31
- -
Dividend per Share
- -
2.95
- -
1.49
0.77
- -
- -
- -
Book Value per Share
12.98
21.11
26
19.88
3.44
2.23
-15.28
- -
Tangible Book Value per Share
14.19
22.84
30.29
50.22
29.25
27.34
9.5
- -
Basic Weighted Avg Shares
1
1
1
1
2
2
2
- -
Sales/Revenue/Turnover
16
18
12
4
2
1
1
1
Operating Margin (%)
61.14
63.15
55.4
-215.1
-996.44
-252.72
-4,283.29
-1,310.33
Depreciation Expense
- -
1
1
1
1
- -
- -
- -
Net Income, GAAP
9
11
7
-7
-24
-2
-27
-12
Effective Tax Rate (%)
3.22
- -
1.54
- -
- -
- -
- -
- -
Profit Margin (%)
56.9
62.61
58.3
-172.5
-982.93
-200.16
-4,305.69
-2,112.79
Working Capital
22
33
40
67
38
33
6
-2
LT Debt
- -
- -
- -
1
- -
- -
- -
- -
Total Equity
20
32
42
74
45
42
15
3
Return on Invested Capital (%)
- -
- -
17.5
- -
- -
- -
- -
- -
Return on Capital (%)
- -
- -
19.96
- -
- -
- -
- -
- -
Return on Common Equity (%)
- -
47.67
21.44
-20.84
-138.49
-42.42
- -
- -

Capital Structure

FRC

in mil. unless spec.
No data availableFinancial data will appear here once available

Working Capital

FRC

in mil. unless spec.
No data availableFinancial data will appear here once available

Growth Rates

FRC

in mil. unless spec.

(avg. rate of change)

10 years
5 years
1 year
Total Equity
- -
-22.1%
-77.82%
Free Cash Flow
- -
722.88%
12.84%
Net Income, GAAP
- -
252.69%
-55.26%
Sales/Revenue/Turnover
- -
-41.68%
-8.83%
Total Cash Common Dividend
- -
- -
- -

Quarterly Revenue

FRC

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2023
- -
- -
- -
- -
1
2024
- -
- -
- -
- -
1
2025
- -
- -
- -
- -
1

Quarterly Earnings Per Share

FRC

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2023
- -
- -
- -
- -
-1.2
2024
- -
- -
- -
- -
-17.51
2025
- -
- -
- -
- -
- -

Quarterly Dividends Per Share

FRC

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2023
- -
- -
- -
- -
- -
2024
- -
- -
- -
- -
- -
2025
- -
- -
- -
- -
- -

Company Description

APIChat
CEO
Lina Jiang
Full Time Employees
31
Sector
Communication Services
Industry
Advertising Agencies
Address
Yonghe East Building B Beijing People's Republic of China
IPO Date
Feb 8, 2021
Website
bsacme.com
Business
Baosheng Media Group Holdings Limited, an offshore holding company, provides online marketing solutions in the People's Republic of China. The company advises advertisers on marketing strategies, budget management, and channel selection; procures advertising inventory from online media; offers value-added optimization services; and facilitates deployment of search engine marketing services, including ranked search ads and display ads, as well as non-search engine marketing services such as social media marketing, in-feed advertising, and mobile app advertising on platforms like short-video sites, news portals, and apps. It also supports media businesses by identifying advertisers, handling payments, managing ad logistics, and conducting promotional activities to promote online advertising, serving clients across e-commerce, online services, travel agencies, financial services, online gaming, car services, and other agencies. Founded in 2014 and headquartered in Shijingshan, Beijing, Baosheng operates primarily in China as a core agency for internet giants including Tencent, Alibaba, Bytedance, and Kuaishou, with additional capabilities in internet performance marketing, short video streaming including content production and e-commerce marketing, and AI-driven data platforms. Recent developments include new partnerships announced in 2024 with companies such as 5I5J Holding Group and Hangzhou Kaikeba Technology to enhance in-feed advertising via its Ocean Engine mobile platform; a property sale and leaseback transaction completed in July 2025 through its subsidiary Beijing Xhuo-commerce Co., Ltd., for RMB 102,827,560 to improve liquidity; and ongoing strategic collaborations in 2025 aimed at expanding digital media presence and global advertising reach.

Company News

APIChat
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